Work History

Work History
May 2011 - Apr 2012

Social Media Coordinator

B5Media

B5Media is a leading lifestyle media network and publisher of engaging, innovative women’s sites covering fashion, beauty, wellness, career, relationships, parenting and entertainment.

Jan 2011 - Apr 2011

Digital Media Coordinator

Sprouter.com
  • Co-ordinated Sprout Up events, monthly entrepreneurship events with over 500
  • Created global media lists based on industry-specific journalists
  • Pitched media in global markets including UK and Australia
  • Managed and updated Sprouter Publicity Reporter
  • Wrote start-up features and blog posts 
  • Monitored and compiled relevant Sprouter-specific and industry news 
May 2010 - Sep 2010

Special Events Assistant

Rouge Valley Health System Foundation
  • Set up voicemail and e-mail accounts
  • Registered URL for Student Appreciation Banquet website
  • Used photo shop to edit promotional posters
  • Managed social media accounts
  • Assembled nomination binders
Jan 2010 - May 2010

Administrative Liaison, Student Appreciation Banquet

Humber College
  • Set up voicemail and e-mail accounts
  • Registered URL for Student Appreciation Banquet website
  • Used photo shop to edit promotional posters
  • Managed social media accounts
  • Assembled nomination binders
Oct 2008 - Jan 2010

Sales Assosiate

Gymboree Corporation
  • Handled cash and credit transactions
  • Responsible for doing line set, replenishments and markdowns
  • Contacted clients regarding sales
  • Assisted customers with sizing, questions and concerns

Education

Education
Sep 2008 - Apr 2011

Advanced Diploma

Humber College

Skills

Skills

Quality Writing Skills

News releases Advertorials Matte Releases Feature Stories

Adobe Photoshop

Basic editing skills and knowledge of photoshop

Microsoft Suite

Proficient in MS Excel, Outlook, Power Point,Publisher, Word

Objective

To obtain a position where I can make a significant contribution with my current marketing and social media skills, while creating a positive impact on a business and its consumers.

Interest

Music: Acoustic, Alternative, Electronic, Indie, Rock

Reading: Biographies, blogs, Quotes, Public Relations and Communications materials

Summary

As a graduate of the public relations advanced diploma program at Humber College, I have experience writing a variety of different communications pieces including media/news releases, feature stories, speech releases, advertorials and more. 

Since graduating I have gained a wide amount of experience in social media and online communications. In my most recent jobs I have been responsible for developing strategies to increase brand awareness and growth on a variety of social media channels including Facebook, Twitter, Youtube and Pinterest. This has also encompassed tracking the analytic data per channel to monitor growth and success of campaigns.  

Blogging and pitching industry leaders is another area in which I have been able to grow and develop new skills. During my internship at Sprouter I had the opportunity to pitch global markets including the UK and australia as well as industry influencers worldwide.

I have a passion for event planning and non-profit organizations, after volunteering and working closely with the Rouge Valley Health System Foundations for the past five years.