Work History

Work History
Jul 2008 - Present

Owner/Designer

Magnolia Moon Design

My husband and I own a design house specializing in original clothing, costumes, homewares and fine art inspired by nature and the fairy realm. We design and create all of our goods,  primarily selling them at Renaissance Faires and on the web at www.magnoliamoondesign.com. We also do custom work and design for regional theater companies. We have worked for many national and international television and film projects, designing and creating prop elements and costumes.

Oct 1998 - Jul 2008

SE Regional Director of Training and Development

Makeup Art Cosmetics (M.A.C)

Opened 100+ locations, maintaining sales of 3 times the industry growth rate in a geographically challenging region.

Effectively supported the retail sales in 122 stores with a total of 133 locations (over 120 million sales volume) in the Southeastern region consisting ofAL, MS, TN, NC, SC, GA, FL, North VA, Puerto Rico and Bermudadriving outstanding performance in same store growth and new store development.

Directed all aspects of field Artist Training and Development (retail employee and manager training), event participation, media and brand awareness. MAC offers more extensive, ongoing training than any other cosmetic brand.

Developed targeted training programs, retail and branding events for MAC freestanding stores and partnered retailers including Sak’s Fifth Avenue, Macy’s, Bloomingdale’s, Belk’s, Dillard’s and Nordstrom’s. Through my team designated appropriate support in all aspects of brand representation: media awareness, store customer service, employee image, in-store training tools, and training curriculums for new and over 950 existing employees, strategize new products and evaluated current selection.

Since 1998 participated as a contributing member of the MAC Color/Product Evaluation team which works withthe product development and marketing departmentsto suggest new color and product ideas that are required for trend, to meet the needs of the professional/retail customer or to fill line gaps. We also evaluated new products and product formulations for potential launch.

Planned and managed a 1 million dollar t and e budget and traveled a minimum of 50% of the time.

Investigated and negotiated opportunities for growth including the development of new training methods, new product selection and long-term training modules.

Opened, managed and directed all operations in 4 regional training facilities in Atlanta, Orlando and Miami.

Managed and developed a team of 22 training staff across the Southeast who trained and supported all company initiatives, provided on goingtraining in makeup artistry skills, artists color theory, skin science, internal and external customer service, style stepping and management training.

Increased market share of the brand in the SE by supporting growth through trainings, special event execution, in store support and media presentations. New stores consistently over achieved sales plans by double digit percentages.

Worked with the travel retail division to train employees for locations in the Caribbean and to develop trainers to support those locations.

Instructed new and existing MAC trainers from around the world each year at MAC Trainer Academy and Train the Trainer.

Worked as a makeup artist for company promotional launch videos.

Media spokesperson and community liaison for TV, Print, Charity Events and Fashion Weeks.

Makeup Artistry for Celebrities and other influential individuals in fashion and media. Including Kimora Lee Simmons, Rachel Hunter, Amy Grant, Christina Applegate, Jeff Foxworthy, Dave Navarro and others.

Worked as an artist for Latin American Fashion Week, NY Fashion Week, Miami Swim, Ford's Supermodel of the World Competition, Latin American Grammy Awards, Country Music Video Awards, Broadway Bares New York, Headdress Ball Orlando, Fashion Cares Toronto, The Orlando Magic Dancers, The Miami Heat Dancers and many other fashion shows, theatrical productions, events and concert tours.

Provided training and trend classes for Universal Studios, FL, The Walt Disney World Cosmetology Department, CNN, Cosmetology and Esthetic Schools.

Participated as an artist in NY Fashion Week and as a Key Artist for Fashion Week of the Americas, Miami Swim and other regional fashion shows.

Jan 1996 - Dec 1998

Retail Manager Belk Riverchase

Makeup Art Cosmetics (MAC)

Managed the operations including ordering and inventory for one of only 3 locations in the SE.  Directed successful in-store event programs; supervised two Assistant Managers and a total of 8 staff, employee recruitment, customer service and artistic development and management.Collaborated with co-managers and subordinates; provided ongoing support and assistance while maintaining respective work schedules and deadlines.Managed by a remote Manager of Retail Operations who was rarely at our location, often having to manage all aspects of the business without direction for months at a time.Introduced as yet unknown and controversial brand to a new and remote Southern market.

Jan 1998 - Oct 1998

Senior Trainer SE

Makeup Art Cosmetics (M.A.C)

Managed and developed 3 brand new trainers to support retail sales through ongoing skills and customer service trainings provided to the brand employees whilst coaching these 3 trainers to become consummate field educators and travelers.Instrumental in developing skill set in one of the fastest growing regions in the company encompassing many remote stores. Effectively managed and directed through trainings all employee performance whether through make-up skills or customer service, implemented and supported marketing programs; developing and motivating sales teams; developed expert and consistent service and artist training programs. Led the training group in facilitating promotional events, client group presentations, and creation of live events in major doors to launch new products.Recognized by my peers and employees as an outstanding and highly motivational trainer and presenter.Acknowledged by the senior management for exceptional leadership of training staff and retail management. Setting strong brand awareness within the Southeastern market.

Education

Education
Aug 1990 - Aug 1994

BFA

University of Montevallo
Aug 1989 - Jun 1990

The Fashion Institute of Design and Merchandising

A two year conservatory program for visual display, fashion merchandising and gallery design. I completed one year of the program before deciding to complete my 4 year liberal arts degree. I was ranked number 2 in my class.

Aug 1988 - Jun 1989

A conservatory program for theatre arts that was extremely competitive for admission. Studies included acting for stage and screen, period movement and history, dance, vocal performance, speech and diction and dialects.

Skills

Skills

Presentation

Negotiation

Training Module Creation and Development

Inventory Tracking

Internet Networking

I use FaceBook, Twitter, Linked In, My Space, YouTube and Etsy. 

Computer Literate

Policies and Procedures

Media Spokesperson

Event and Meeting Planning

Change Management

Store and Facilities Operations

Team Building

Employee Retention

Information Tracking

Sales Managment

Recruiting and Hiring

Market and Business Development

Internal and External Customer Service

Budget Planning

Training and Development

Employee and Team Managment