WSB|TV - Cox Communications
Works closely with Marketing and TV News leads to impact TV graphics, Promos, Social Media, OTT as well as Marketing campaigns.
- TV Studio Set Makeover: Key contributor to WSB's Studio Set large scale monitor graphics and Duratrans. Launch of new look also relied on a vast creation of Chyron templates I designed and implemented to showcase News daily and special content. I also designed Augmented Reality graphics for Weather Presentation. This was our AR debut using WSI's technology and support.
- Internal Branding Campaign: Designed large scale graphics to cover extensive walls of WSB's building. Refreshed WSB's brand by use of dynamic graphics and photography allied to a rich color palette that reflected the fast-pace environment and intensity of TV business. The branded walls elevated employees' experience and created opportunities for TV shots, Backgrounds for Promos as well as Internal Events. It also provided niches for visitors to take selfies in front of their beloved brand! I am also responsible for the designs wrapping WSB's high-tech Weather vehicle: Storm Chaser 2 and News truck.
- Social Media and Digital Platform - Avid contributor to graphics for Twitter, FB posts,as well as development of OTT screen graphic elements and show packaging.