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Work History

EP+Co.

August 2017Present

Strategic Planner 

Currently working on Denny's Diner, Strayer University, The UPS Store, and Men's Wearhouse to provide brand guidance, content strategy, audience analysis, competitive analysis and more. 

Also working with New Business team for client pitches, industry research, etc. 

EP+Co.

December 2016August 2017

Account Coordintor

Worked with Account Supervisor on national/global brands to ensure that creative executions and strategic goals were met.

Orchestrated  production of multiple campaigns for Lenovo, Voya Financial, UPS Store, and many more. 

University of South Carolina Student Media

May 2016December 2016

Student Advertising Manager

Managed a staff of 10+ student sales representatives.  Lead staff meetings and corresponded with professional staff.

Trained new sales staff, and reorganized the training process. Responsible for interviewing and hiring potential sales representatives. National Student Advertising Manager of the year nominee. (Results announced in March '17.) 

University of South Carolina Student Media

Sep 2015May 2016

Social Media Manager

Responsible for controlling multiple small business' social media platforms including Instagram, Facebook, Twitter, and Pinterest.

Working with management to reform and construct a more comprehensive and profitable social media program.

 Fluent Group 

May 2015Aug 2015

Marketing Strategies

Researched social media networks and databases in order to understand college students nationwide. Provided ideas for promotional events, social media campaigns and other various strategies to get students involved. 

Conducted a month-long research project intended to understand the Hispanic/Latino Millennials.  

Education

University of South Carolina

20122016

Bachelor of Arts- Advertising

Minor in Psychology

University of South Carolina 

2015Present

Advertising Competition Team

Developed a dual integrated marketing campaign to improve Snapple's brand loyalty and recognition. Heading up strategy and research.