Louis Giammarino

Louis Giammarino

Summary

Comprehensive experience implementing results-orientated advertising and marketing campaigns promoting a variety of goods and services to consumer, business-to-business and professional markets. Extensive practical experience in the development of space ads, self mailers, news releases, sales letters, brochures, catalogs, directories, presentations and e-mail promotions.

Work History

Work History
Mar 2007 - Apr 2008

Management Coordinator

List Process Company
Oct 2004 - Oct 2006

Advertising and Marketing Manager

Hugo Dunhill Mailing Lists
Oct 2001 - Apr 2004

Promotions Coordinator/Sports Editor

Latin Media Group

Maintained and cultivated strong press relations to build awareness andpromote Vida Houston Magazine. Prepared marketing plans and worked with partner organizations to craft and implement promotional campaigns. Coordinated a variety of PR, events and cause marketing tasks ranging from media relations and event planning (execution and participation), as well as general administrative duties.

Apr 1992 - Sep 2001

Advertising Director

MKTG Services
Managed, coordinated and directed all advertising and multi-media promotions for one of hte largest service organizations in the direct marketing industry. Responsibilities included media selection, creative development, liason with vendors, management of advertising production and traffic, and control of budget, and measuring effectiveness. Additional duties entailed the design and maintenance of the firm's website and coordinating local and national trade show participate.
1989 - 1993

Reporter

ESPN SportsTicker

Education

Education
1987 - 1990

Long Island University, Brooklyn Campus
1983 - 1986

Lafayette High School