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Local H&R Block Leader Honored At National Conference

Las Vegas – Lisa Millard, an H&R Block Division Marketing Manager from Montclair, NJ, has been presented with the company’s Block Hero Award. Lisa was honored for donating a kidney to a co-worker’s daughter. Alice Dillon of Merrick, NY, successfully received the kidney donation in September 2007. Alice is the daughter of H&R Block tax professional Martin Dillon.

“When H&R Block says ‘We got people,’ we mean it, and our communities are stronger for it,” says Bill Birkins, vice president and managing director. “We’d like to honor H&R Block heroes -- leaders in the field who have performed selfless acts.”

The presentation was during H&R Block’s U.S. Tax Services National Conference in Law Vegas on October 16, 2007.

At the conference, Millard met with H&R Block executives, such as Mark A. Ernst, chairman, president and chief executive officer, to discuss H&R Block’s products and strategy for the 2008 tax season, including bank accounts tied to the H&R Block Emerald Prepaid Card for free, and the H&R Block Easy IRA and Easy Savings Account.

To learn more about H&R Block, visit or call 1-800-HRBLOCK.


Nassau County Legislature

Humanitarian Award

January, 2008

In recognition, of the fact that all too often, exemplary acts often go unacknowledged and it is this deed that enriches a community, I, David W. Denenberg, Nassau County Legislator for the 19th Legislative District, on behalf of the Nassau County Legislature and the poeple of the 19th Legislative District, do hereby recognize, acknowledge, commend and applaud

Lisa Millard

and award her with the Humanitarian Award for her courageous and selfless act of kindness on the 28th day of January, 2008.

"A man does what he must-in spite of personal consequences, in spite of obstacles and dangers and pressures-and that is the basis of all morality."  -John F. Kennedy

Photo with Nassau County Legislature


Microsoft Office
Expert user of Microsoft Office programs: Word Excel PowerPoint

Work experience

Jan 2000Present

Manager / Brand Ambassador

Field Marketing / Events

Field Marketing Manager

H&R Block 

Tour Manager

Soho Experiential

  • Brugal Rum Redefined Tour 2014

GMR Marketing

  • Muddy Jeep Tour

Clarion Market - Market Manager

  • ThermaCare heat therapy NY metro

Market Manager

Victory Marketing

  • Shop Smart Look Fab
  • Spring Kids Fest
  • JCP Corporate PR relaunch
  • Modell's Adidas NYC Marathon
  • Mattel Fire Prevention Week
  • Maxim Don Q 80's Party
  • American Adventures Corporate Team Building


  • American Laser Skincare
  • Fall Family Fest - Willowbrook Mall

Momentum (Encore)

  • GGP Club Early

GMR Marketing

  • Famous Footwear Grand Openings

Pierce Promotions

  • Post cereal sampling at Times Square Expo
  • Suave Smart Shopper
  • Walgreen’s Wellness Wednesdays

Marketing Werks

  • Lego's Galidor Movie Theatre program

Big Orange Productions

  • Dove products

Product Specialist

Mosaic Sales Solutions

  • Samsung Galaxy S5 product launch

Silhouettes Model & Talent

  • 3M Education Experience @ Nascar

Victory Marketing

  • Philips LED Light Tour

Lead Dog Marketing

  • GE College Tour
  • Microsoft Windows XP Experience

AIM Marketing

  • Sony Digital Reader

Group Marketing

  • NJ/NY Automotive show for Dodge/Chrysler/Plymouth

Brand Ambassador

Victory Marketing

  • Puppy Bowl 2014

Productions Plus / Oasis

  • Nickelodeon Kids Choice Awards Get Slimed Event @ Willowbrook Mall 

Lead Dog Marketing

  • NYC Roadrunners Marathon
  • Reel Mom @ Loews

Pierce Promotions

  • Kraft belVita sampling at HQ
  • Fresh Mix Beauty retail promotion

YES Marketing

  • Janovic paint stores promotion

Liquor Promotions

360 Marketing

  • Butterfly Kiss off-premise wine sampling

US Concepts

  • On site promotions for Dewar’s

Field Source/Mosaic RM

  • UDV brands such as Smirnoff Twist, Sambucca, Malibu, Bailey’s

Costume Character

Team Marketing

  • Tony the Tiger (handler)

Victory Marketing

  • Geico gecko

Cross Country Concerts

  • Mario (costume)

Mystery Shopper

Stop n' Chek

  • Harmon Stores
  • PetsMart
  • McDonald's
  • IHOP
  • Radio Shack

MSI Services

  • Papa John's

Mystery Shopper Pros

  • Toyota

Sentry Marketing

  • Auntie Anne's
  • Smashburger

Goodwin Hospitality

  • Elevation Burger

Trend Source

  • Smyyth on-site inspection
  • Yum brands on-site inspection
Sep 2008Feb 2010

Program Manager

Independent Contractor

Various program management roles including:

  • Boowl Surprise Fruit Drink & Toy (Marketing Director / Events)
  • Brand Connections (BIC Spring Break)
  • Victory Marketing - management of various events

VIDEO: Boowl Surprise FLA 2009 Sampling Program

Nov 2004Sep 2008

Division Field Marketing Manager

H&R Block

Field based operational position with retail tax division of largest tax preparation firm in the industry.

  • Achieved the highest results in over a decade including:

           o New client growth: 5.1% vs 0.5% prior year

           o Client retention: 71.2% vs 69.7% prior year

           o Returns: 2.8% increase

           o Revenue: 6.9% increase

           o Profit up: 12.5% increase (0.7% over plan)

  • Developed, recommended and implemented local marketing plans and programs designed to increase revenues, new client growth and profitability
  • Supported national programs via local execution that improve H&R Block’s brand across the Division
  • Trained and educated field operations staff about marketing programs including District Managers, Office Leaders and Tax Professionals
  • Marketing for Tax Training School recruitment activities
  • Hired, trained and supervised up to sixty (60) seasonal marketing support positions

VIDEO:  H&R Block Office Leader Marketing Presentation 2006

VIDEO:  H&R Block Division 52 Year End Recap 2008

Feb 2001Nov 2004

Program Manager

Independent Contractor

Developed and executed brand marketing campaigns and events with respect to conceptualization; budgets; event management; recruitment and training of part-time promotional team members; managed inventory of promotional materials and merchandise; recapped events; researched potential sponsorship opportunities and logistics for clients such as:

  • CPC (Coca-Cola C2 Product Launch)
  • GMR Marketing (Jeep 2005 Product Launch / Field Marketing Manager; Intel / Sony Market Manager)
  • Lead Dog Marketing (Microsoft XP Amazing Windows Experience; GE College Innovation Tour)
  • Grand Central Marketing (Beneful Dog Food Smart Spa for Dogs)
  • Field Source / Mosaic (UDV liquor brands sampling and promotions)
  • Clarion Marketing (ThermaCare Market Manager)
  • Big Orange Promotions (Fresh Mix product line launch; Dove & Suave sampling programs)
May 2000Feb 2001

Account Executive

Contemporary Marketing

Full-service event marketing firm specializing in field execution for high profile brand awareness. Clients included Planters, A-1, Avon and Pringles

  • Project management for several major accounts including Levi’s MTYO Tour,, Sam Goody’s Bandemonium and AMC Romance Classics
  • Communicated with clients to manage expectations regarding key projects from inception to completion
  • Created and implemented effective marketing strategies for clients including opportunities at retail, point of sale, touring and events, sponsorships and local gorilla marketing
  • Oversaw the accurate and timely billing or invoicing of each account
  • Managed touring personnel including payroll, staff reviews, travel and expenses

VIDEO: Levi's MTYO Program Recap 


Chris Hill - PNC Bank

Lisa is a joy to work alongside - she stays cool under pressure and has a wonderful ability to foresee issues and take action before they ever become a problem.

Vinny Antonio - Victory Marketing

In the fast paced world of Event Marketing Lisa always keeps a cool head and puts each and every event into perspective while being able to track even the tiniest of details. It is often the case in this industry that the right amount of time is not spent in preparation of materials for your field staff - but that NEVER happens with Lisa. All personnel who are working with her on a program know 100% what is expected of them and how to achieve a final goal that would exceed client expectations. With Lisa at the helm of your programs you can rest easy knowing that she is going to be on top of everything.

Ian Lawrow - CPC Intersect

Lisa is a detail-oriented manager who takes pride in her performance. We executed a ground-breaking program together operating in an extremely accelerated timeline and she stepped up to daily challenges and maintained her exceptional level of organization.

Phil Mazzini - H&R Block

Lisa has a very strong commitment to her responsibilities. She works very hard and she sees things through despite obstacles and despite limitations on the hours in a day. She has a very strong work ethic and this extends beyond strictly marketing responsibilities - she is willing to help other team members or work on divisional team projects.

Tom Gates - Nettwerk Management

I’ve worked with her in just about every job that she has had over the years and can honestly say that she has been at the top of her game in each instance.

I’ve witnessed her creativity as a concert promoter, often coming up with inventive ways to save shows that were in trouble. As a local promo person, I’ve seen Lisa convince even the toughest Program Director to play her music, regardless of how many other records this person had to consider that week. She has a knack for finding a way to seem whatever product she is working with seem top of the list, without seeming heavy handed or annoying.

Lisa is ambitious with many talents and I suggest that you consider her highly.

Bruce Duignan - H&R Block

Lisa is tireless worker who is highly devoted to the success of any project she works on. It was a pleasure to work with her.


Bachelors of Science

Pennsylvania State University

Event Photos



TIPS (Training for Intervention ProcedureS) Off-Premise Certified


Mystery Shopper Providers Association Silver Certified




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