Digital Marketing Specialist
Inbound and outbound marketing strategies for the E-Commerce clients. Detailed inventory content copywriting and proofreading. Setting E-Commerce selling prices; monitoring costs, competition, supply and demand. Retention and attrition reporting. Met project, marketing and sales financial objectives by forecasting requirements and initiating corrective action. Employing and reporting marketing performance metrics. Managing all social media campaign activity. Conceptualized dynamic inbound and outbound marketing and sales strategies. Improved product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development. Creative direction and guidance for all brand communications.