ReadyU Ambassador Videos

Work History

Work History
Jan 2011 - May 2011

Intern Life Philosophy Blogger

The Intern View
  • Wrote an authoritative series of blogs based on cultivating philosophies for success as an intern
  • Selected specifically for the series via Twitter based on my biography and industry tweets
Oct 2010 - May 2011

Account Executive

Fatten Your Pig Campaign for Ally Financial
  • Executed in-depth research on low- to middle-income families using Qualtrics, focus groups, and professional interviews with local experts 
  • Designed and implemented a five-week campaign to promote financial literacy to our target audience, including single parents, minorities, high school and college students 
  • Presented eleven financial literacy seminars to small (less than ten) and large (more than 200) audiences
Jan 2010 - May 2011

Director of External Relations

Miracle at LSU
  • Co-founder of an organization benefiting the Children’s Miracle Network
  • Established and maintained organization’s campus presence, website and social media accounts (Facebook, Twitter) 
  • Grew membership to more than 300 students over two semesters
Aug 2010 - Dec 2010

ReadyU Campus Ambassador

Procter and Gamble
  • Planned and executed six events on a total budget of $600 with a combined attendance of more than 1,500 students
  • Edited photos and created videos on deadline for each event and based on monthly themes
  • Maintained weekly blogs based on guerilla marketing tactics and campus progress
Aug 2010 - Dec 2010

Service-Learning Intern

McMains Children's Developmental Center
  • Constructed a communication plan for the Center (included objectives, target publics, strategies and tactics)
  • Developed a press kit for annual Red Nose Day event (included news, radio, and social media releases, backgrounder, fact sheet and brochure)
May 2010 - Aug 2010

Events Intern

Red Six Media
  • Planned an upscale event for more than 50 people with a $1,000 budget to celebrate agency’s first anniversary 
  • Created weekly data reports for clients based on Facebook and Google Analytics
Oct 2009 - May 2010

ReadyU Social Media Manager

Procter and Gamble
  • Created lists, blogs and events based on weekly themes to familiarize newcomers to the LSU community and introduce them to Procter and Gamble brands 
  • Assisted in growing more than 29,000 Facebook fans over six months 
  • Was rewarded for my role in the program’s success with a trip to Los Angles to see the Kids’ Choice Awards
Aug 2009 - May 2010

Public Relations Director

Best Buddies LSU
  • Established and maintained organization’s social media account (Facebook) 
  • Planned events for the buddies, including picnics, karaoke night and Best Buddies Prom
  • Solicited sponsorships from local businesses for annual Midnight Madness fundraiser and assisted in raising more than $13,000
Jan 2009 - May 2009

Service-Learning Intern

Will Cook Group
  • Prepared a multi-faceted campaign strategy appealing to first-time home buyers for local real estate office 
  • Served as director for a team of public relations students
Aug 2007 - May 2007

Tiger TV Reporter

LSU Student Media
  • Initiated and maintained relationships with story contacts
  • Responsible for all aspects of weekly package, including brainstorming, interviewing, filming and editing

Education

Education
May 2009 - Aug 2009

LSU Summer Study Abroad

  • Studied in France, England, Scotland and Ireland
  • Designed a public relations campaign to increase positive perceptions of America abroad
  • Interacted with international experts, including a Parisian journalist and a member of the British Parliament
May 2008 - Aug 2008

LSU Summer Study Abroad
  • Studied in Galway, Belfast and Dublin
  • Absorbed the geopolitical and sociological underpinnings of Irish culture through lecture and direct experience
  • Learned to quickly establish rapport with individuals in an unfamiliar environment

Skills

Skills

Blogging

Qualtrics

Social Media

AP Style

Adobe Suite

Google Analytics

Microsoft Office Suite