Accomplished, versatile, and insightful Marketing and Communications Specialist blends critical thinking, strategic creativity, and results-oriented tactics that drive awareness, sales/revenue, and goodwill.
- Increased sales volume, average per-transaction revenue, customer acquisition/reacquisition/retention rates, and ROI vs. previous year for an international health products company.
- Negotiated combined savings of more than $5M and bonus activity valued at more than $2M for clients.
- Integrated marketing activity and grew Facebook likes by 35% for a high-end shopping center.
- Garnered Page 1 coverage of a client in Atlanta Journal-Constitution, which led to an interview with NBC Nightly News.