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As a senior member of the management team of the Parnell Trust, my objective and brief given me in 2012 was to achieve a major financial turnaround of the trust. In the 3 years  since I have been instrumental in helping  meet this goal which  the board had set. The Trust now is trading with good profitability and I am looking for a new challenge.

I have 9 years accounting experience, 5+ year post CA experience and over 2.5 years Finance Manager experience . My current role is broad and hands on.  I am in charge of Finance, IT, and aspects of HR.  I speak fluent English, Mandarin and Cantonese which can be a great advantage when dealing with persons with an Asian cultural background.

Work History

Dec 2012Present

Finance and Business Manager

Parnell Trust

The Trust has 83 staff and 6 business units in 3 locations. They are across education, venue hiring, health food business and community.

I presently hold a senior position in the Parnell trust. This is the senior executive role of Finance and Business Manager. I report to the CEO and the Finance & Audit Subcommittee of the board. Its overall purpose is to manage the Finance and Business Support Services, which includes finance, information technology, and aspects of human resources, management of risk, fund management and business development. The role is responsible for reviewing, and as necessary improving these functions to support achievement of the Trust’s strategic and operational objectives.

Key Responsibility & Skills:

  • Oversee all accounts, ledgers, asset register and reporting system, ensuring compliance with appropriate accounting principles, regulatory requirement, and audit requirement;
  • Maintain internal control safeguards and coordinate all audit activities;
  • Review and develop finance policies;
  • Partner with CEO, IT and any necessary consultants to procure specialize finance IT system that can shorten the month end consolidation process;
  • Manage month end and reconciliation process and prepare monthly reports to management team and the board, with KPI and commentary;
  • Manage cash-flow and forecasting;
  • Develop budgeting and the implementation of budgets so as to monitor the variance;
  • Negotiate supply contracts for services rendered by the business, i.e. insurance review, utilities, merchant service etc;
  • Knowledge and experience in using MYOB, Xero, Accredo, APS, Banklink and other accounting systems.  
  • Ability to lead and manage a small team;
  • A high degree of organisation skill, and ability to prioritise task.

Key Achievements

Making a Financial Turnaround   When I joined the trust it was in severe financial difficulty, recording losses and showing a yearly negative equity. A new senior management team was formed to rescue the Trust. I am responsible for the Finance Team. The current result reflects the improvement over the last three years. The Trust is now trading with good profitability. Well managed cash flow has allowed borrowings to be extinguished. Equity shown in the balance sheet has become positive this year and is forecast to progressively increase.

Simplifying the Board Report   The original monthly report was over 60 pages and is now down to   one page. I added relevant KPI, commentary, graphs, all color coded for each business unit. The board is impressed. I also worked with a technician to create a script, so the report can be auto-generated from our accounting software.

Improve the process   Simplify the month end and reconciliation process and saved about 30% of the time previously taken. The Auditor has given positive feedback on the quality and smoothness of the audit process.

Policies Review  The Trust has 67 policies across Finance, HR, Governance, and Technology. With the support from CEO, I am responsible for reviewing all the policies, managing the consultation process and for the establishment of a regular review system. I have reviewed, rewritten, created over 30 policies and 70 associated forms and procedures.

Results Based Accountability™ (RBA)   I am responsible for producing the RBA quarterly reports. “RBA  is as an outcomes management framework to identify and work towards achieving results for communities and clients.” Basically to make the numbers tell the story.

May 2011Nov 2012

Business Adviser & Business Development Manager

Crowe Horwath (previous called WHK)

One of the top 10 CA firms internationally. It has over 20 offices across NZ providing practical accounting, audit, tax and business advice.

“….Lin specialises in bridging cultural differences to create opportunities for Asian & NZ business, speaks fluent English, Mandarin and Cantonese and has extensive experience helping Chinese investors understand the New Zealand business & investments including tax compliance, business structures and investment opportunities. Lin is also prides herself on her achievements helping NZ business navigate and understand Chinese business culture and bridge cultural differences…” (Source: Lin’s WHK Public Profile Flyer).

Jan 2007May 2011

Chartered Accountant in Business Advisory

McCulloch & Partners

It was established in 1874, the earliest commercial (accountancy) business development in southern NZ.

My key responsibilities was to prepare annual accounts and tax returns, optimize clients' best tax position', prepare periodic financial statements , special purpose reports, budgets, cash flow forecasting, consolidation accounts and administration for trusts and companies (e.g. minutes, resolutions, company returns).

Jan 2010May 2011

Interpreter and Translator (Contractor)

NTIS New Zealand Translation Service

NTIS provides translation, interpretation and related services in over 75 languages. I have provided interpreter and translation services in Cantonese, Mandarin and English for business negotiation, investigation interview for police, and tax dispute interview for Inland Revenue.



Chartered Accountants Australia and New Zealand

NZ Institute of Chartered Accountant (NZICA)
Jul 2004Jan 2007

Bachelor of Commerce Degree & Diploma for Graduates

University of Otago

Major in Accounting and Business law

Jul 2002Jun 2004

Diploma in Management & Diploma of Business

NZ Institute of Management & Otago Polytechnic 


I have been a fully qualified Chartered Accountant since 2010,  having obtained experience in accounting, finance, IT, human resources, business development, funding management  and management of risk. I am presently employed as the Finance and Business Manager in the "Parnell Trust," and as part of the senior management team I report to the CEO and the Finance & Audit Subcommittee of the board. I am a member of the CFOs and Financial Controllers SIG.
I grew up in China and attended the University of Otago  (where I gained an understanding of different cultures). I speak fluent English, Mandarin and Cantonese, and was the interpreter and translator for Business Negotiation and Interviews for Police and IRD. 
I first became the Business Adviser, then Asian Business Project Manager for one of the worlds   top 10 international CA firms, and later advanced to becoming a Business Development Manager (where I specialized in bridging cultural differences to create opportunities for Asian & NZ business).

I was invited to join NZ  Asian Leaders Network and represented NZ to attend the Dragon 100 “Young Chinese Leaders Forum” in Hong Kong. I also facilitated the NZ Young Chinese Leadership Conferences and teach Chinese folk dance to NZ Chinese youth and have taught hundreds over the years. Recently, I was also selected to be part of the Governance Mentoring Programme with other 16 NZ Asian leaders. 


Auckland CFOs and Financial Controllers SIG of NZICA

NZ Institute of Directors - Governance Mentoring Programme

NZ Asian Leaders Network

Chinese Chamber of Commerce in NZ

Community Contributions

Member of the Rotary International

Treasure of New Zealand Chinese Association, Invercargill Branch

Voluntary Budgeting Adviser for NZ Federation of Family Budgeting Service 

Teach Chinese folk dance to NZ Chinese youth and have taught hundreds over the years