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Work experience

Jun 2009Present

Business Development Advisor

Settlement and Integration Services Organization

Offer daily-based business services such as market research, business plan support, business opportunity assessments/strategy planning, and business training/mentoring

  • Conductedmarket research in more than 17 fields as database resource to guide entrepreneurs; successfully helped more than 20 entrepreneurs to start their own business
  • Planned and launched Global Business Incubation Centre at S.I.S.O.; assessed local business environment and business start-up needs, translated requirements into services to provide, planned marketing strategiesto attract resource and clients
  • Outreached franchise organizations, local business associations, and 4 community organizations to build partnership, market business program, and seek business opportunities for S.I.S.O clients; more than 90 clients are recruited
  • Delivered Bridging to Business program, which offers more than 80 clients business training in aspects of marketing, financial management, business communication, and IT skills
Oct 2008Jun 2009

Market Research Assistant

VISAT Science and Technology

Provide information and analysis to support clients’ decision making

  • Provided analytical results for targeted market information and obtained 7 commercial opportunities for various projects from the National Research Council of Canada
  • Market research results created future company developments and were instrumental in introducing new contacts to clients
May 2008Sep 2008

Business Development Consultant

SENTINEL Bioactive Paper Network

Understand and summarize 10 projects’ readiness for going to market; conduct market research; prioritize business opportunities and recommend strategies

  • Interviewed 13 companies/organizations through phone and in-person for product feedback to investigate the business opportunities in 6 areas
  • Identified the commercialization barrier and reinforced the interaction between technology inventors and industrial partners by recommending an organizational market interface 
  • Invited by Cascades Inc. to give presentation of SENTINEL’s business development (Montreal, February, 2009)

Education

Sep 2006Apr 2008

M. Eng.

Focus on the business creation methodology developed by Xerox Corporation; lead enterprise projects for practical experience.

Business Analysis and Development for New Technology(e.g. air quality monitor project)

  • Surveyed new technologies in sensor industry; Conduct business analysis to select the best fit technology and built a team to achieve prototype development, testing and interface design
  • Solved customers’ air cleaning concern by partnering with air quality service companies; established co-marketing business relationship with Johan Price Enterprises Inc. and obtained Letter of Interest
  • Top-5 award in Entrepreneurship Competition in National Business and Technology Conference, Toronto, March 8, 2008
Sep 2003Jul 2006

M. Sci.

Nankai University
Sep 1999Jul 2003

B. Eng.

Tianjin University

Air Quality Monitor

Commercialization

Reference Letter

Recognization

  • Ashbaugh Graduate Scholarship, McMasterUniversity, 2006, $11,000

Highlights

  • Over 3-year of business analysis and development experience for new technology; specialized in understanding customer need, analyzing business opportunities and recommending business strategies; currently work as Business Development Advisor for S.I.S.O. Business Hub
  • Over 7-year of science and engineering experience; quick comprehending and learning abilities
  • Fluent in both English and Mandarin, excellent communicator, strong interpersonal and interview skills, attention to details, open-minded
 

Summary

  •  Entrepreneur Experience
  • Business Consulting Experience
  • Market Research Skills
  • Initiative and Problem Solving
  • Communication and Interpersonal Skills
  • Passion for Tech Commercialization

Business Creation Projects

  • Air Quality Monitor: To commercialize air quality monitor system for preventingindoor air pollution Sep 2006 - Jun 2009
  • Braille Display: To offer low-cost, larger-area digital Braille display for visually impaired people  Mar 2007 - Apr 2008
  • Fillers for Plastics: To supply low-cost and environmental friendly filler for plastics Jan 2007 - Apr 2007