Luca Esqueisaro

  • Grenoble Rhone-Alpes

Portfolio

Skills

Skills

Soft Skills

Soft Skills: Committed, Organized, Communicative, Practical, Quick Study. Diverse background and experienced with different cultures, having visited more than twenty countries overtime, and having lived in four different ones.

Custom

Soft Skills: Committed, Organized, Communicative, Practical, Quick Study. Diverse background and experienced with different cultures, having visited more than twenty countries overtime, and having lived in four different ones.

IT Skills: Microsoft Office, Microsoft Visio, Cognos Impromptu and Powerplay, SPSS, IWork, Lotus Notes, SAP

Work History

Work History
Oct 2011 - Present

Business Analyst and Marketing Specialist

Hewlett-Packard
Oct 2011 - Present

Business Analyst and Marketing Specialist

Hewlett-Packard

Currently working with partnerships and applications as Business Analyst and Marketing Specialist. Contributed in the management of the partnership on music; conducting surveys in EMEA and reporting of key metrics for the HP’s PC global business unit. Responsible for the development of a Post-purchase survey in EMEA, which aims to generate strategic recommendations, action plan, leverage on commercialization, and marketing plan. Performed presentations in front of executives and key stakeholders; automation of financial reports in the area.

Key Achievements: First focus group realized by the area. Survey conducted in four countries with record participants and translated in key results, strategic recommendations, and partnership structuring together with stakeholders.

Jun 2011 - Oct 2011

Trainee in direct marketing

Skrill / Moneybookers

Worked as trainee in direct marketing, creating strategic campaigns, and manipulation of database of customers. Responsible for reporting of results of the campaign, and updates of the loyalty club program.

Key Achievements: Successful cashback campaign (record revenue), creation of a new database reporting.

Jan 2010 - Jun 2010

intern of market research

Enviu

As an intern of market research in the “Our Mobile Generation Project”, worked mainly in the design of the project alongside the project management team, especially by reporting information and controlling the advances of the project. Supervised Social Media communication via Facebook, Twitter, Blog, and LinkedIn. Conducted market research on mobile telecommunication market in several countries.

Key Achievements: Online community management, design of the project, and creation of buzz online.

Feb 2004 - Aug 2007

Financial Analyst

Redecard S.A.

Experience working first as Intern of Marketing and Products and then promoted to Financial Analyst. Worked in the management of cost lines and reporting of financial performance to MasterCard in the US. Responsible for budget and forecast in different cost lines. Internal auditor for the finance department from 2005 to 2007. As an intern, responsible for reporting and control of one product; responsible for presentations for the board of directors; and direct contact with the business intelligence team.

Key Achievements: Cost Control, budgeting and forecasting, international report of key performance indicators, internal auditing. Record revenue with managed product and new format for marketing campaign for corporate customers (top20 of the company).

Education

Education