Digital Brand Executive
Digital Arts Network MY \ Creative Juice Kuala Lumpur
December 2014 - Current (4 months) under Digital Arts Network Malaysia
Main Account : MasterCard Malaysia
1. Responsible in liaising client and creative team.
2. Work closely with strategist and creative team in producing campaign proposal, content calendar and campaign report.
March - December 2014 (9 months) under Creative Juice Kuala Lumpur.
1. Responsible on digital projects / campaign including website revamp / development, Facebook Content, Application and others which related with digital or online advertising as well as digital media.
2. Weekly job routine:
a. Detailed research on new projects. To further understand the projects and the brands’ objectives, personalities, target audience, competitors, pass campaigns and others that would help and related to the projects.
b. Prepare creative job brief to brief the team on the projects, feedbacks given by client that could help to create a better campaign.
c. Weekly internal Work In Progress (WIP) with all account servicing team, brainstorm with creative team and progress update for all projects.