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Sandra Reichman

Senior Account Executive at BoardroomPR | Public Relations Professional | Event Planner/Manager

Summary

I am a vibrant, vivacious and outgoing woman who's number one skill is making lemonade out of sour lemons! I have worked in both the news industry and in the PR world for 10 years and I am seeking new opportunities in Public Relations.

Sandra "Online"

Web Exclusive Stories

PR Writing Samples

Portfolio

Placements

Interests

Videography, photography, video editing, photo editing, writing, public relations, journalism, figure skating, traveling, figure skating and web design

Patent

Work experience

2012Present

Senior Account Executive

BoardroomPR
  • Create and manage daily content for various clients in a wide variety of industries on Facebook, Twitter, Instagram and LinkedIn
  • Write press releases, media alerts and advertorial copy for clients in the real estate, nonprofit, healthcare, travel and legal industries
  • Coordinate local and national media placements and manage client expectations on a daily basis
  • Plan events from start to finish for various clients with anywhere from 25 to 800 guests
20112012

Media Manager

Synaptic Digital
  • Provided counsel to client teams on story ideas for SMTs, RMTs and B-Roll feeds
  • Served as the sole media manager developing newsworthy story ideas for the General Motors account
20102011

Media Specialist

MBooth
  • Coordinated media placements on the local and national level for various clients in the travel, consumer and wine & spirits industries
  • Developed innovative ways to integrate brands into a multitude of media outlets
20092010

Assignment Editor/web Producer

WTNH
  • Dispatched crews and managed live trucks for many of the station’s newscasts
  • Reported/posted multimedia stories to WTNH.com including web exclusive content
20082009

Producer / Fill-in Anchor / Reporter

WKTV
  • Produced/wrote the two hour morning show and filled in for reporters and anchors
  • Edited VOs and VOSOTs on a daily basis on the station’s linear system
19972004

Ice Skating Instructor / Coach

Wonderland of Ice
  • Taught group and private lessons including figure skating, power skating and hockey

Education

20062007

Master of Science

Quinnipiac University

Journalism

20022006

Bachelor of Arts

University of Rhode Island

Journalism