John Phillips

  • Taipei City Taiwan


A competent Chinese speaker with ten years' work experience in the media, marketing and education industries, I bring a mix of solid practical skills combined with an enterprising attitude and the ability to quickly adapt to new challenges. 

Work experience

Work experience
2010 - Present

Marketing Manager, China

Study Group

  • Managed online and offline marketing for products worth US$15 million in revenue in PRC.
  • Managed local marketing budget of US$150,000, and delivered all collateral in on budget.
  • Made significant contribution to online sales worth approximately US$1 million through managing pay per click campaigns and local SEO.
  • Set up and managed a B2B email marketing facility, increasing efficiency and measurability of communication with key agents.
  • Set up a working group to ensure all marketing collateral is meeting the needs of the sales team.
2008 - 2010

Bilingual Editor

Taipei Times
  • Managed long-term relationships with third-party content providers such as the National Geographic Channel, the British Council and Cengage Learning.
  • In association with senior management and the design department, significantly contributed to re-branding the Taipei Times Bilingual Section.
  • Developed content for Yes123, a popular website for jobseekers.
  • Proofread and edited Chinese to English translations of articles from the Liberty Times, one of Taiwan's bestselling Chinese language newspapers.
2006 - 2007

Freelance Writer
  • Regular contributor to Demand Media on a range of Internet-related topics, such as scripting languages and best practices.
  • Prepared press releases for distribution to local and national UK media.
  • Proof reading and polishing for translation agencies.
  • Ghost writing blog posts and other assorted writing tasks through Elance.
2002 - 2005

Account Executive

ECS Marketing Group
  • Played a significant role in creating one of the agency's most successful direct marketing campaigns, exceeding vendor expectations and securing a long-term relationship with the vendor.
  • Produced the agency's most effective direct mailer on a key account, drawing a response rate 30% higher than the previous mailer.
  • Successfully managed the process of securing funding from the area's main regional business development agency.
2000 - 2002

Savings Advisor

Northern Rock
  • Provided advice to long- and short-term investors on a range of investment products, including 10-year bonds, 5-year bonds and ISAs.
  • Managed and trained other staff on key matters of financial law and company security procedure. 
  • Surpassed sales targets for upselling financial products to existing customers.


2007 - 2008

Chinese Upper Intermediate/Advanced

Taipei Language Institute
  • Chinese for business, travel, medicine and general conversation.
  • Newspaper reading classes.
  • Exam preparation.
2005 - 2006

Sub-editing Certification (Distance Learning)

National Council for the Training of Journalists

An introductory sub-editing qualification that gave a grounding in news writing, public affairs, media law and sub-editing techniques.