Digital Marketing Executive
NKD SKN, New York, NY
- Oversee community management across all brand social channels (Instagram, Facebook, Twitter, Pinterest) and manage influencer program.
- Develop and manage social content calendar with a heavy focus on Instagram and Instagram stories.
- Generate and analyze social reports to turn data into actionable insights.
- Run every aspect of digital including social advertising and updating website content.
- As part of company's two person in-house social marketing team, in the last 8 months, followers on Instagram have increased by 50%, average engagement has increased by 179%, and average impressions have increased by 234%.