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Summary

Digital marketer seeking further experience in campaign/project management.
Experienced in social media marketing, content marketing, customer support, and inside sales.

Enjoys high-detail work (building spreadsheets, tracking metrics, writing).

Work History

Sep 2015Nov 2015

Inside Sales Intern

Stratos Card

  • Lead Generation: Managed all top-of-funnel lead generation. Created cold email lists and initiated email campaigns. Scheduled meetings and qualified leads.
  • Outbound Campaign Management: Tracked sales pipeline progression using Streak, SalesForce, and custom spreadsheets. 
Jul 2015Sep 2015

Social Media & Customer Support Intern

Stratos Card
  • Influencer Marketing: Initiated Instagram influencer program which successfully engaged 10 top influencers with a combined following of over 1 million.
  • Social Strategy: Built monthly content calendars with daily social posts for the #LifeWellSpent campaign. Generated URL codes for traffic tracking in Google Analytics.
  • Customer Support: Assisted customers on social, maintaining an average first response time of under 5 minutes, and through email using ZenDesk with over a 98% customer satisfaction rating.

May 2015Aug 2015

Digital Marketing Intern

Ingenex Digital Marketing
  • Inbound Campaign Management: Organized and implemented inbound campaigns, complete with case study offers, email workflows, squeeze pages, and blog posts to generate and qualify leads. Used Hubspot to build pages and organize email workflows. 
  • Marketing Coordination: Coordinated with graphic designer to verify creative measurements and requirements when building landing pages and emails.
  • Content Strategy: Wrote strategic B2B blog content and social posts for Ingenex and Ingenex clients including TITLE Boxing Club Franchise, Fantelope, and Go Commando App.
  • SEO: Identified keywords for Ingenex clients. Edited Ingenex website homepage content to contain updated long-tail keywords.
Mar 2014Aug 2014

Community Advocate

Birdhouse for Autism
  • Community Management: Managed all social accounts.
  • Blogging: Wrote blog content and social media copy. Distinguished brand values and messaging guidelines for original content. Maintained content calendar. Participated in strategic TweetChats to promote blog.