Digital Associate Partner for Unilever
A hybrid of digital strategist with a strong understanding of brand communication strategy and have worked on cutting-edge digital led, integrated communication/media, programmatic solutions for clients. With 8+ years of brand & digital experience in either a media or data analytic setting or at a technology end, you will have the ability to craft broad reaching digital strategy and drive integrated communication strategies between all types of media.
- Assume lead role in integration of client’s media efforts and demonstrate full understanding of client’s businesses and marketing objectives as basis for all future work
- Bringing innovative/creative use of digital media and technology into early brand strategy and idea development.
- Evolve use of measurement systems to provide greater insight into ROI of media plans with a focus on digital plans and deliver on agreed KPI’s
- Drive strategic & tactical innovation across media platforms, including display, video, search, mobile & social
Managing & growing digital revenue through existing & new client wins
- Providing strategic leadership to senior clients - Lead the digital conversation with clients and drive integration between media
- Partner with account & specialist leads to drive integrated digital solutions
- Partner with performance, & analytics colleagues/vendors to develop outstanding & pioneering brand solutions
- Lead on digital media investment management for best business & solution outcomes
- Driving thought leadership internally and externally
- Managing and developing the digital team of 15 and grow the team to meet business needs
- As the team grows, I am responsible to nurture the digital team and develop capabilities in them which will enable the team to deliver path-breaking digital innovation and make an invaluable contribution to the client’s business