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Volunteer Experience

The Leukemia & Lymphoma Society – Man & Woman of the Year Campaign2010 

Cystic Fibrosis Foundation – helped raise $30,0002006

St. Jude Children’s Research Hospital – Becky Bell Family Fun Run            1995-2006


I am an energetic, fun loving individual with a strong work ethic and passion for social media.  I have been actively involved with social media for the past six years, and it wasn't long after beginning my career in public relations that I began using it on a professional level.  I enjoy learning new ways of leveraging social media to help my clients reach their goals by consistently staying up-to-date with its constantly changing trends.  In order to do this, I actively research best practices and new methods by reading some of the top industry blogs on a daily basis.  Some of my favorite resources include Mashable, Social Media Examiner, ReadWriteWeb, and Brian Solis.  

Work experience

Jul 2009Present


Point Public Relations

After doing a few side jobs that ended up becoming larger than I expected, I opened Point Public Relations.  We provide public relations and social media marketing services to small businesses, start-up ventures, nonprofits, and long established organizations looking for a new approach.

Our services include:

  • Managing and designing clients' social media accounts
  • Preparing and delivering social media presentations
  • Initiating and fostering community and government relationships and support
  • Writing and distributing press releases
Jan 2009Mar 2009

Media Relations Associate

Julie Darling, Inc.

After my professional experience with Prevail Health Solutions, I knew that PR and marketing was my calling. That is why I was so thrilled to be brought on for a short-term commitment with Julie Darling, Inc.  Julie Darling, Inc. is a marketing agency specializing in the lifestyle and luxury market.  While there, I had the following responsibilities:

  • Managed day-to-day development, servicing and satisfaction of assigned client accounts
  • Executed excellent attention to detail and commitment to quality in order to meet client standards and guidelines
  • Assisted with writing, editing, and distribution of press releases to various media outlets such as Tribune Company, Conde Nast, and Gawker Media
  • Developed, composed and implemented media and PR proposals and strategies for recently acquired clients
  • Managed project timelines with editors and journalists
  • Marketed the Julie Darling, Inc. brand through online business listings and social media outlets
Jun 2008Oct 2008

Public Relations, Marketing, Event Planning

Prevail Health Solutions

Immediately upon graduating from DePaul University, I was hired by Prevail Health Solutions to direct their public relations, marketing and event planning initiatives.  Prevail Health Solutions is a healthcare company that provides computer-based cognitive behavioral therapy for returning Iraq and Afghanistan veterans.  My roles and responsibilities included:

  • Planning and implementing public relations guidelines, objectives and initiatives
  • Coordinating government and political relations with top government officials including former Lt. Governor Pat Quinn and U.S. Senator Dick Durbin
  • Communicated company programs, accomplishments and policies to various organizations such as MacArthur Foundations and The Robert Wood Johnson Foundation
  • Responsible for contract negotiations, budgets, planning and facilitation of all meetings/special events
Jul 2007Oct 2008

Sales Assistant


While finishing my B.A. at DePaul University, I worked part time as a Sales Assistant for Intermix.  My responsibilities included:

  • Planning and organizing store displays of merchandise for optimum visual appeal
  • Executing and customizing special orders for customers and associates
  • Providing effective service by meeting the needs of customers quickly and efficiently
  • Consistently staying up-to-date with all current fashion and beauty trends in order to properly and effectively inform customers
Nov 2005Nov 2006

Miss Illinois USA 2006

Miss Universe Organization

I attribute a lot of my PR knowledge to my role as Miss Illinois USA 2006.  There were many responsibilities in that job that parallel the responsibilities of being a successful public relations professional.  These include:

  • Maintaining a favorable public image through interviews with individuals as well as various media outlets nation-wide including Fox, NBC, and Tribune Company
  • Excelling in public speaking and leadership skills as a national and regional spokesperson
  • Developing organizational and multitasking skills through management of personal interviews and appearances
  • Implementing community programs to bring awareness of opportunities to improve school systems


Roger Sweis

Julie Darling

Social Media Writing Samples

Blog Posts

3rd Party Social Media Accounts

Press Releases


Public Speaking
Preparing and Delivering Presentations
Blogger Relations
Writing Press Releases
Government Relations
Community Relations
Media Relations
MS Word, Excel and PowerPoint
Social Media