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A writer, actor and all around nice guy, Jeff Pedigo is a former Associate Creative Director for GodwinGroup in Jackson, Mississippi—one of the South's oldest and largest marketing firms—having served such regional and national clients as Comcast, Louisville Slugger, State Farm Insurance, Time Warner Cable, Piccadilly and Whataburger, among many others.

As Jeff Pedigo...Ad Agent, he currently provides marketing and consulting services to small businesses who can't afford to contract with a large ad agency, but who also can't afford to ignore their need for the services such agencies provide. He has earned numerous awards at local and national levels for his creative work, including many TELLYs and Best of Show ADDYs. He has been named Copywriter of the Year by his chapter of the American Advertising Federation, who also recognized him as Volunteer of the Year. However, Jeff suspects that this recognition was all just a ruse to get him to serve on the organization's Board of Directors. In 2008, he served as President of the organization, guiding the club through one of its most financially challenging years in its history. In addition to his civic activities with AAF Jackson, he is a graduate of the 2009-2010 class of Leadership Greater Jackson. A former adjunct professor at the University of Southern Mississippi (his alma mater), he is also an avid actor and filmmaker, having appeared in several commercials and short films. He produced a short film of his own in 2002 entitled Casey Nordell, and has collaborated with a variety of other area filmmakers on their own projects.

Work experience

Mar 2009Present

Jeff Pedigo...Ad Agent

Ad Agent, LLC

Jeff Pedigo...Ad Agent is a freelance writing and consulting firm for advertising, marketing and creative endeavors dedicated to problem solving and storytelling. Past and present clients include: Abner's Famous Chicken Tenders, Alcorn University, Amarillo College, Bladder Health Network, EA Dental Labs, Education Services Foundation, Ergon, Inc., KACV-TV (Amarillo, Texas), Kinkade's Fine Clothing, Laws Construction, Majestic Burger, Mississippi Health Advocacy, Mississippi Public Broadcasting, Mississippi Symphony Orchestra, Mississippi Valley Title Insurance, Mason's School of Music, Reliant Energy, Unified Brands, U-Save Auto Rental, Women's Specialty Center.

Aug 2010Dec 2010

Associate Producer/Writer, Job Hunter

Mississippi Public Broadcasting

Sponsored by the Mississippi Manufacturer's Association, Job Hunter presents information about the manufacturing careers and training resources available in Mississippi throughout a variety of industries from automotive to aerospace, heavy metal manufacturing and more.

Jun 1993Mar 2009

Associate Creative Director/Senior Writer/Producer

Godwin Advertising Agency, Inc.

Developed marketing strategy and conceptualized, wrote and produced marketing communications for all media, including television, radio, print & collateral and websites. Clients included: Amtrak, Arkansas Heart Hospital, CenturyTel Communications, Columbus Lumber, Comcast, First South Farm Credit, HORNE, LLP, Louisville Slugger, Mississippi Baptist Health Systems, MS Gulf Coast Community College, The State of Mississippi, Sandestin Golf & Beach Resort, SkyGolf, Trustmark National Bank, Piccadilly Cafeteria, Time Warner Cable, Unified Brands, University of Southern Mississippi, Whataburger and others.

Later managed a creative staff of 5 dedicated to creating marketing materials for Hancock Bank, headquartered in Gulfport, MS with additional locations in Baton Rouge and New Orleans, LA and the surrounding area, Mobile, AL, and Pensacola and Tallahassee, FL; as well as smaller clients such as Baptist Clinics, Hinds Community College, Rocky Research and others.

Notably scripted and produced a well-received anti-litter campaign for the Mississippi Department of Transportation (“I’m Not Your Mama”), which featured multiple radio and TV spots as well as an animated video for schoolchildren. The campaign won many awards, including ADDYs, TELLYs and special recognition from Keep America Beautiful.



Jeff has performed in a wide variety of television commercials and short films in addition to being an extra in several locally-shot features.
Jeff has written and produced everything from single word advertising headlines to 30- and 60-second TV and radio spots to long-form videos, television episodes and everything in between.


Keith Kinkade

After only two years in business, Kinkade's Fine Clothing leveraged a stellar marketing plan and great customer service to earn the title of "Best Source for the Well-dressed Man" in Mississippi Magazine's prestigious annual "Best of Mississippi" awards.

Katie Savage

Katie Savage is the senior producer and director of several television programs and specials on Mississippi Public Broadcasting, including Job Hunter.

Jeremy Bass

Jeremy Bass is the owner of ntandem, a full service marketing firm specializing in electronic media.