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Multifaceted Senior Executive with 20 years experience delivering superior results for Blue Chip companies. Internationally experienced Managing Director, skilled in manufacturing, logistics, and sales/marketing. Dynamic change agent, adept at instilling cultures of performance and commitment. Creative leader who consistently achieves strategic business goals. Visionary thinker able to cut costs, increase revenue, and grow bottom-line.

AREAS OF EXPERTISE  Strategic Planning •Business Plans Change Management • Turnarounds • Restructuring • Operational Streamlining • Outsourcing • Entrepreneur • P&L• Cost Reduction • Profit Building • Team Leadership • New Business Development • Product Marketing • Brand Building • Operations Management• Distributor Management

International Exposure:  France, UK, Poland, The Netherlands, Morocco.covering N&W Africa.  Spend also significant working time in Belgium and Germany

Work experience

Oct 2011Present

Program / Country Director

DKT International

DKT is one of the largest private providers of family planning and reproductive health products and services in the developing world.Defining and leading the DKT program in Morocco. Acquired the company in 2014 and evolved it to a sustainable business that will no longer require donor’s funds.

Jun 2014Present

Executive Director

AIB Advisory Partners

Heading the Consumer Products and Manufacturing group within the Investment Banking arm of ALMA FINANCE GROUP - Morocco

May 2010Apr 2011

Directeur Général

TopClass Expresso Lavazza

Transition the company from a relatively small / entrepreneurial business to a structuredprocess- oriented enterprise, whilst maintaining agility and family’ spirit.

2001Dec 2009

Directeur General North & West Africa

Johnson & Johnson Morocco

Heading Johnson & Johnson Consumer Business in Maghreb and West Africa


Operations Director

Johnson & Johnson LTD

Responsible for the Johnson & Johnson Manufacturing Facility at Portsmouth / Cosham, UK


Logistics Manager Benelux

Mars Confectionery

Purchasing Logistic Services for the Mars manufacturing sites and the two operating companies in Benelux. Responsible for Physical Distribution for the Mars Confectionary Plant in Veghel


Manufacturing Manager

Masterfoods Polska

Starting a new Petcare facility in Poland , Warsaw


Industrial Development Engineer

Mars Petcare (UK)

Petcare Europe: Technology development for "Dry Petfood" Europe


Shift Manager / Production Manager

Pedigree Petfoods (UK)

Promoted to Production Manager for the Peterborough Dry Petfood Plant at the end of my two years assignment as Shift manager.

Jan 1984Jan 1989

Process Technician - Supervisor - Shift Manager


Several positions in production in France (Unisabi Ernolsheim / Unisabi Orleans)


Sep 1978Jul 1980


IUT Strasbourg



Business strategies
Development of business strategies that will generate higher returns to shareholders in a sustainable way.
Brand Building
Launching and building consumer brands strategically.
Closing and starting up of Manufacturing Facilities Outsourcing (Warehousing and distribution services, Merchandising, Sales promotions) Termination & Setting up of new Distributors
PE Examiner
Process Excellence Examination consits in providing constructive feedback to an organisation  for each core business process and for the organisation as a whole, inclusive of business results .