Dedicated, proactive, and self-starting recent honors graduate who can prove a real asset to your organziation as a marketing professional
Objective
Summary
A recent Marketing and International Business graduate from The University of Dayton actively seeking a position where I can use my marketing, international, and interpersonal skills, knowledge, experiences to contribute to the successful operation of a company.
Work experience
Nov 2009 - Present
Research Intern
PeopleMetrics, Inc.
·Testing of employee and customer engagement surveys and reporting hubs
·Inputting and cleaning data from survey results
·Uploading surveys to server in various languages and formats
·Performing quality checks and edits of client deliverables (i.e. surveys, reporting hubs, presentations)
·Using regression analysis and data results to identify and recommend areas for improvement
Jan 2009 - Apr 2009
Healthcare Marketing Intern
Oak Creek OB/GYN
·Devised and recorded results of a patient satisfaction survey of 1000 patients for vital feedback to create a marketing plan
·Designed various full-page, half-page, quarter-page, and in-office television advertisements for different venues
·Compiled data and reference contacts into various spreadsheets, documents, and mail merges for easier accessibility
·Monitored online presence of the 3 practice locations and 9 providers
·Reached out to the local community as a resource for information and expertise
·Collaborated to develop ideas for a future website for the practice
·Created and implemented a new marketing plan for all 3 office locations
·Researched and updated office equipment with new technology, information, and services
May 2008 - Aug 2008
CSG Sales/Marketing Intern
http://www.usa.siemens.com
·Selected as part of the top 2% of Siemens interns to attend the Siemens Intern Experience in Orlando, FL
·Participated in contract negotiations of imaging equipment and software for major hospitals including the Cleveland Clinic and The University of Michigan
·Interactedwith customers through a consultative, relational approach to negotiate potential sales and contracts
·Monitored sales and installation of products
·Participated in upper-level management and forecast meetings
·Cross-referenced and organized the customer list with types of products sold for the entire region
·Learned the basics and essential use of Schalke charts for market coverage analysis
·Assisted the Central Zone with numerous projects and presentations
·Traveled extensively to different areas of the Central Zone to complete business transactions
Jun 2004 - Dec 2007
Waitress/Hostess
Crabcakes Restaurant
•Interacted with the customers on a daily basis efficiently meeting their needs
•Managed behind the scenes operations
•Seated customers and took reservations, ensuring a quick turnover
•Assisted in daily food and large event preparation
•Catered and served large formal events
Education
Aug 2005 - Present
Skills
Event planning, promotion, and sponsorship
· Spike for Charity Volleyball Tournament; Director of Entertainment (2 years), Director of Marketing (1 year)- Helped create, plan, run, coordinate, and get donations for a charity volleyball tournament consisting of 13 professional fraternities on campus that raised over $9,000 for charity over 2 years. Main focus area was food donations for 500 + people and a supplemental side-event to raise an additional $100 and marketing the event and supplementary fundraising events around campus and to the Dayton community.
· Autumn Air 5K Run/Walk for Cystic Fibrosis (2 years)- Assisted in the planning, coordination, marketing, fundraising, and logistics; involving the surrounding and campus communities, raising $2,000 for the Cystic Fibrosis Foundation.
Advertisement creation
Strategic marketing plan creation and implementation
Using SPSS results of the aforementioned survey, created and presented a strategic marketing plan to the head of the Department of Educational Leadership. Ideas presented were used in the implementation of a new marketing plan for the department.
Team player
Works effectively in a group setting and on committees, completing tasks and planning events
Leadership
· Spike for Charity Volleyball Tournament; Director of Entertainment (2 years), Director of Marketing (1 year)
· Autumn Air 5K Run/Walk for Cystic Fibrosis (2 years)
· Delta Sigma Pi professional business fraternity; Vice President of Scholarships and Awards- responsible for attaining recognition for the fraternity and applying for scholarships and awards for the fraternity.
Communication & Presentation
Written and verbal communication especially in English, but has been enhanced by international experience and Spanish proficiency.
Participated in the development, marketing, and delivery of a unique “SPEED Marketing Bootcamp" (2 years) for marketing professionals. In teams, we researched, profiled, and applied the newest of tactics in marketing to present to over 110 marketing professionals.
Analytic and Critical thinking
Spanish
Market research, analysis, and coverage
Worked on a two-semester long project to research and analyze the business environment of the University of Dayton, Department of Educational Leadership. Used findings to create a survey to be distributed to over 100 students involved in the program.
Briefly used Siebel and SAP to discover the market coverage for the Central Zone for Siemens Medical Solutions during my internship. Cross-referenced data to find areas for possible opportunity.
Portfolio
In-depth research paper on the impact of globalization and outsourcing on the healthcare industry. Specifically focuses on the outsourcing of radiology departments and medical tourism and the effect they have from both a physician and patient standpoint.
Presentation on corporate blogging given to over 110 business professionals. Hightlights what it is, how it can be used to benefit companies by connecting to customers and researching customer insights, and best practices for blogging.