Download PDF

Kristi Brown

Dynamic Digital Marketing, Creative Public Relations & Engaged Social Media Management. 

Work experience

Jul 2011Present

Director of Marketing, Digital Advertising and Social Media Consultant

Learning to Socialize
Build customized and complete marketing campaigns for clients. Create various (specifically chosen) social media accounts, strategies and techniques for each client Manage Social Media engagement Build and manage the complete Digital Marketing Team Handled all customer aquistitions via paid digital media Review Websites for foundational SEO Develop a new strategy for a client's local online marketing with innovative ideas, designs, messaging. Report on and manage all analytics Deliver weekly reports showing all account activity and Return On Investment data. Cultivate exceptional customer service and maintain meaningful relationships with clients. Oversee client's campaigns and regularly communicate performance results. Study the market place, present options to the advertisers. Event Creation, Management and Planning for each client, to further their total reach and community visibility and outreach. Attending and promote professional networking events. Creating, buying and placing all media buys for each client Writing Press releases, editing and distribution of each press release. Brainstorming Guerilla Marketing techniques that will work for each client
Oct 2009Jun 2011

Marketing Director

AtCambia Advertising Solutions
Build comprehensive and effective marketing campaigns for clients. Manage the entire sales cycle from start to finish, from prospecting to media planning to client retention. Develop a new strategy for a client's local online marketing with innovative ideas, designs, messaging. Build, grow and maintain accounts in my personal book of business. Deliver exceptional customer service and maintain meaningful relationships with clients. Oversee client's campaigns and regularly communicate performance results. Determine territory plans to achieve personal and company sales goals. Study the market place, present options to the advertisers. Meet a daily deadline for ad copy and advertiser approval. Attend and promote professional networking events. Create professional business presentations, and generate innovative marketing plans for clients. Responsible for communication on various levels with advertisers, artists, corporate clients and media contacts.
Jan 2008Oct 2009

Marketing Consultant

AtCambia Advertising Solutions
Manage a sales team, including reporting, motivating, preparing presentations. Plan and execute all promotions, trade shows, events and plans. Manage all marketing, media buys, graphic design, and professional networking, both in house and for our clients. Create professional business presentations, and generate innovative marketing plans for clients. Responsible for communication on various levels with advertisers, artists, corporate clients and media contacts. Responsible developing graphics, and other print materials for clients and in house promotions and advertising.
Jan 2008May 2008

Sales, Account Manager

AtCambia Advertising Solutions
- Aggressively research, develop, and cultivate leads for our services. -Meet and strive to exceed individual monthly, quarterly, and annual sales goals -Qualify prospective clients by phone and close deals in-person -Use consultative sales skills to assess merchant goals, propose a customized solution, and obtain commitment -Manage relationships with established clients and construct proposals and contracts within selling guidelines to develop and maintain a book of business -Communicate ongoing contacts and sales activities utilizing Salesforce.com -Provide ongoing and up-to-date documentation to the operations team and regularly collaborate best deal strategies

Education

19982001

Dual Bachelors of Arts

Liberty University

Skills

Event Production
Trade Shows
Press Releases
Market Planning
Marketing Research
Sales Operations
Facebook
Copywriting
Selling
PPC
Social Networking
Leadership
Media Planning
Sales Management
Sales
Strategy
Special Events Coordination
Event Producing
Event Management
CRM
Event Planning
Advertising Sales
Management
Online Marketing
Account Management
SEM
Marketing Communications
Marketing Strategy
Marketing
Digital Marketing
Salesforce.com
Lead Generation
SEO
Advertising
Online Advertising
Strategic Alliances
Online Lead Generation
Campaigns
Media Buying
Brand Management
Public Relations
Social Media
Email Marketing
Social Media Marketing

References