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Objective

 Join a dynamic, exciting team in a Content Writer position

Work History

Nov 2015Present

Marketing Strategist/Campaign Manager

ION Print Marketing Solutions

Lead company transition from print marketing to direct marketing with web integration

Strategic and brand development

Campaign creation and execution

Created website, social media, content and presentation strategies for new product roll outs

Project manager for client campaigns leading a team of creatives, sales representatives and production managers

Created team structure, processes and procedures, meeting formats, and implemented software and tools (Slack, Wrike, Hubspot) for communication and execution

Aug 2014Jul 2015

Sales and Marketing Manager

Beach Travellers

Responsible for Sales efforts in Western Canada.

Recruited, trained, and managed over 20 Student Brand Managers.

Developed Student Brand Manager Sales program, and processes and procedures surrounding recruitment, training, and management of SBM team.

Executed sales phone calls to leads and inquiries brought in by the SBM team. Planned and executed sales trips through Western Canada. Worked promo booths at Universities and Colleges.

Lead guide team in South East Asia for 3.5 months, implementing meeting and feedback structure, obtaining vendor contracts, and overhauling cost of goods sold information

Jan 2014Apr 2014

Bookings Manager/Marketing Coordinator

Hokkaido Backcountry Club­ Niseko, Hokkaido

Handled all bookings and inquiries for helicopter skiing.

Assisted Lead Guide and Operations Manager with general set up of operation.

Shuttled clients to and from staging area. Implemented Social Media Strategies and managed Social Media outlets.

Maintained relationships with local tourism companies. Worked with Operations Manager to implement policies, procedures and tools pertaining to the role.

Sep 2012Dec 2013

Assistant Marketing Coordinator 

J. Ennis Fabrics Ltd

Oversee production of all sample materials; coordinate suppliers, logistics, internal

departments and sample makers to meet strict deadlines.

Implemented Social Media platforms into the company; includes strategy, policies and administration.

Assisted in coordination and planning of tradeshow booth at ITMA Showtime.

Traveled to North Carolina with the Executive group and Sales force to execute tradeshow booth.

Responsible for identifying efficiencies and implementing procedures to streamline Marketing Department activities.

Education

20102012

Business Administration Diploma - Marketing

Northern Alberta Institute of Technology

Specialization in Advertising and Promotions

20162016

Continuing Education: Freelance Journalism

UBC

Scholarships

Awarded Best Overall Campaign, Excellence in Brand Management, and Visual Excellence at NAIT Awards Banquet for Campaign Planning.

Computer Skills

Camp Tech Course - SEO: How to Drive More Traffic to Your Website

Camp Tech Course - Writing Killer Web Content 

Proficient in Microsoft Word and PowerPoint

Proficient with Google products (mail, drive, sheets, docs, slides)

Completed Microsoft Excel CTC Level 2 Certification

Experience with video editing software

Hobbies and Interests

Avid rock climber, skier and outdoorsman

Enjoy surfing, yoga, hiking, golf 

Travelling, writing, reading and experiencing other cultures