  European trained multi-lingual medical doctor (MD) with expertise and proven track record in successful C-level and executive level corporate and academic relationship building
  Seasoned executive brand endorsement management with extensive experience and track record as per scientific training, health care education, product empowerment as per Oral Health, Hypertension, Osteoporosis and Female Sexual Dysfunction product lines 

Work History

Work History
Jul 2009 - Present


  • Developed fundamental global key partnerships for various P&G dental product lines 
  • Lead, designed and created the Scientific SPOC for Oral-B brands in Spain and Portugal 
  • Created and marketed most successful European launch meeting presenting brand “Oral-B Pro-Expert” with more than 80 top Key Opinion Leaders from Spain and Portugal, which resulted in The Power of You Award presented in 2013 
  • Executed global agreement in 2012 with Spanish Dental Foundation and Spanish Society of Periodontology endorsing Procter & Gamble’s dental product lines (Powered toothbrushes & new toothpastes) 
  • Formed fundamental business partnership agreements with key dental and hygienist associations and KOLs around the world - For example, a special technical symposium at the Oral-B research headquarters in Kronberg (Germany) and Mason (USA) with a selected group of top KOLs 
  • Developed and managed Dental Program within universities and hygiene schools through Spain and Portugal 
  • Associated Professor and Academic Committee Member in several Sevilla University Mastercourses 
  • Promoted, guided and lead key relationships with Dental Key Scientific Associations and Dental Key Opinion Leaders 
  • Directed and oversaw the Scientific Exchange Program (SEP) events including overall organization in symposiums, congresses, seminars, etcetera 
  • Directed Scientific Oral Health Training (internal & external) 
  • Consistently delivered 100% success target rate with number of students visited in schools and number of dental professionals in SEP events 
  • Organized, designed and created most attended dental professional conference for an Oral-B event in Western Europe with 545 dentists and hygienists 
  • Implemented an online educational remote dental school program used by numerous dental schools: which resulted in The Power of You Award presented in 2011 
  • Starred in an Oral-B TV Spot which was widely broadcast nationally on both Spanish and Portuguese television networks for three consecutive months (May-June 2013)
  • Designed, lead and consulted with scientific training for Procter & Gamble sales force, external sales reps, newly hired oral care employees from any function (marketing, etcetera) or external collaborators in Spain & Portugal 
Jul 2004 - Jun 2009

Senior Regional Medical Advisor (MSL)

  • Assigned to the P&G Pharmaceuticals European Medical Team to lead a European project on osteoporosis 
  • Lead the relationship with Key Opinion Leaders (KOLs) in the therapeutic areas of Osteoporosis (Acrel®, Ídeos®) and Female Sexual Dysfunction (Intrinsa®) to develop an in-depth scientific peer-to-peer knowledge transfer exchange 
  • Built a Key Opinion Leaders (KOLs) National Advisory Board (The top seven Spanish KOLs in osteoporosis) and Regional Board (the best 37 KOLs at regional level) 
  • Established Risedronate as first option drug in the SEIOMM new Clinical Practice Guidelines for Osteoporosis (2006), which resulted in The Power of You Award presented in 2007 
  • Identified and trained speakers, sharing their slide kits for the medical meetings 
  • Developed, trained and evaluated training sales teams 
  • Lectured in clinical sessions (Hospitals), local, regional and national P&G meetings 
  • Designed and implemented a scientific slide kit to be used with European KOLs 
  • Implemented the MorphoXpress project (P&G’s exclusive morphometry system) 
  • Designed and implemented the Portuguese Sales Force training in 2007 
Oct 1999 - Jun 2004

Senior Medical Advisor/Business Development Executive

  • Trained and evaluated sales force in the cardiovascular area 
  • Supervised in-depth scientific review of various promotional materials (leaflets, papers, etcetera) 
  • Designed phase IV studies (regional and national level) 
  • Speaker and Chairman in key hypertension national meetings 
  • Presented various abstracts/posters in scientific meetings (one as main author of the study) 
  • Developed and implemented a brand new training program in the field 
  • Collaborated in the publication of electronic Newsletter “HBE” Hypertension Based Medicine (with Eneas®) 
  • Collaborated in national and international (“Drugs”, Adis) publications with Eneas® 
  • Sold a portfolio of different brands of medicines for hypertension, cholesterol, angor pectoris, antibiotics, analgesics, osteoporosis, etcetera to about 500 doctors 
  • Sustained and surpassed 100% of sales quota 



  • "Mind Mapping",, May 2014
  • "Community Management. E-Commerce. Web positioning", Attiva, October 2013
  • “Personal Improvement Training”, Cegos-Tea, April 2012
  • “High performance sales techniques”, Cegos-Tea, June 2011
  • “Presentation Skills”, MCI Group, February 2009
  • “Critical Analysis of Scientific Publications”, AAI Pharma, May 2007
  • “Training for Trainers”, Cegos-Tea, April 2005
  • “How to Deal with Difficult People”, IIR-Griker Orgemer, January 2004
  • “Emotional Intelligence”, Les Heures (University of Barcelona), June 2003
  • “Lateral Marketing”, Les Heures (University of Barcelona), May 2003
  • “Training for Trainers”, Corporate Business Institute (CBI), February 2003
  • “Time Management”, Les Heures (University of Barcelona), November 2002
  • “Sales Techniques”, Coastal Carolina University, February 2002


  • “Effective Workload Management with Outlook”, Jun 2013
  • “Improving Your Personal Leadership”, Apr 2013
  • “Corporate Athlete - Energy Management for Full Engagement”, Apr 2013
  • “Harassment Free Workplace”, Jan 2013
  • “P&G 2012-2013 Mandatory Ethics & Compliance Training”, Jan 2013
  • "Introduction to Privacy”, Jan 2013
  • “80/20 Training”, May 2012
  • “eWorldwide Business Conduct Manual Training (WBCM)”, Apr 2012
  • “Records Management Policy Training”, Apr 2012
  • “P&G 2011 Mandatory Compliance Training”, Jan 2012
  • “Appropriate Use of Hardware and Software”, Jan 2012
  • “Information Security Training”, Nov 2010
  • “Bribery and Improper Business Dealings”, Nov 2009
  • “All Employee Records Review Reporting 2008”, Oct 2008
  • “Research & Development University”, Apr 2008
  • “The 7 Habits of Highly Effective People”, Nov 2007
  • “Leadership Assessment Tools”, Mar 2007
  • “Regional Medical Scientific Advisor Field Training”, Miami (USA), Sep 2006
  • “Persuasive Selling Fundamentals”, Mar 2006





Fluent in Spanish, English, Valencian, Catalan with working knowledge of Portuguese, Italian and French



Advisory Boards management

Key Opinion Leaders management

Scientific Associations managem.

Scientific Exchange meetings

New product release

Communication skills

Lecturer in Dental Universities, Hygienists Schools, Medical Meetings and other Scientific Congresses

Technical training

Commercial skills

Scientific Exhibits & Booths

Oral Health



Female Sexual Disfunction

Clinical trials


  -   Procter & Gamble The Power of You Award in 2007, 2011 and 2013 
  -   Spanish Society of Bone and Mineral Metabolism Research (SEIOMM) member from 2006 - 2010 
  -   Volunteer for the NGO “Médicos Sin Fronteras / Doctors Without Borders” from 1996 - 1999