- Google Analytics
- Tableau
- Data Studio
- IBM Core Metrics (Acoustic)
- Hootsuite
- MS Office (Excel, Word & Power Point)
- Data Analysis
- CRM
- SEO
- PPC
- Affiliate Marketing
- Digital Marketing Strategy
Work experience
May 2021Present
Retailer Interiors Manager
Rolex
- Managing the implementation of new interior design and visual merchandising projects within Rolex stores in the UK.
March 2021May 2021
Digital Marketing Specialist
H&M Group (COS)
- Overseeing various projects across Affiliate and Email marketing channels for COS.
Sep 2019March 2021
Digital Marketing Analyst
Selfridges
- Analysing and forecasting various data sets to achieve daily, weekly, monthly, bi-annual and annual business targets across Affiliate, SEO and PPC channels.
Feb 2017August 2019
Marketing & Communications Coordinator
Rolex
- Planning print, SEM and OOH Rolex and Tudor co-op marketing and advertising activity including liaison with head office, retailers, agencies and media publishers.
- Overseeing the budget, forecasting and reporting on all Rolex UK retailers spend across all marketing channels.
May 2016Feb 2017
Digital Marketing Coordinator
Vivienne Westwood
Focus channels: PPC, SEO Affiliates, Email, Social
- Developing and executing the organic and paid search as well as CRM strategy
- Reporting and analysis of marketing campaigns and channels using Google Analytics, Bronto and Hootsuite
Sep 2014May 2016
Digital Marketing Assistant
Vivienne Westwood LTD
Focus channels: PPC, SEO Affiliates, Email, Social
- Supporting Digital Marketing Manager to plan and execute the organic and paid search as well as CRM strategy
May 2014Sep 2014
Marketing Intern
Vivienne Westwood LTD
- Supporting Retail and Digital Marketing Team on various marketing projects (e.g. preparation for fashion shows or shoots)
May 2013Sep 2013
Event Coordinator
Let's Do It Mediterranean!
- Coordinating summer environmental event The Mediterranean Clean-up
Jul 2013Jul 2013
Assistant Event Coordinator
City Of Rijeka
- Participating in the preparation process of the three-day festival of creativity and progressive culture Republika Fest