Kimberly Berls

Consumer products  |  iOS app and web platforms

• Worked with dev teams to extract health insights from genomics data and contextualize that data for customers in web and iOS applications.
• Collaborated with product design, bioinformatics, and science teams to create personal genomics results that were understandable for the average consumer.
• Performed scrum ceremonies including stand-up, sprint demos, and retros.
  
  

B2B product with 650 accounts/ 5,000 users and ARR $20mm
Promoted from Senior Product Manager in March 2018

• Oracle's Unified Data Platform collects big data from multiple data sources and enriches that data with machine learning (NLP, LSA). Data enrichments and analytics are then provided to customers via SaaS applications and also a suite of APIs.
• Elicited feedback from customers regarding usability of the product, and additional problems they wanted to solve with the platform.
• Collaborated with data providers (i.e. Twitter, Tumblr, Tencent) to bring their data into Oracle's platform.
• Worked with UX and data science teams to develop strategies to surface complex metrics to non-technical users via intuitive SaaS dashboards.
• Structured product documentation and collateral for engineering teams and other stakeholders.
• Performed scrum ceremonies including stand-up, sprint demos, and retros.
  
  

B2C product with >1m accounts
Promoted from Senior Analyst, UX Development, Product Management in April 2015

• Spectrum Guide was a multi-million dollar project to modernize Spectrum's set-top-box application, which had @ 7m users. I was part of the team that shipped this product to a beta user group of 200,000 users in St. Louis and Reno footprints.
• Spearheaded the front-end product vision and roadmap for Spectrum Guide and acted as product owner by running scrum ceremonies.
• Collaborated with UX, design, engineering, and QA teams to document complete functional requirements for features such as DVR.
• Broke down requirements into actionable tasks and user stories for engineering teams; communicated progress to senior execs.
• Worked with product managers  on mobile and web teams to ensure a consistent user experience between mobile and big screen.
  
  

• Shipped 7 ecommerce websites and also a refactor of Americas' SAP Users' Group association's website.
• Managed project roadmaps and execution of tasks as carried out by dev team.
• Gathered business requirements from clients and translated into user stories, use cases, diagrams, and other documentation.
  
  

• Acted as product owner for two online storefronts (retail and wholesale) built on the Magento Enterprise platform.
• Increased annual sales by over 800% by migrated existing ecommerce website to the Magento Enterprise platform.
• Managed digital advertising budget of $10k as well as third-party developer contracts and work queues.
• Responsible for other ecommerce technologies, including Salesforce and Shipworks.
  
  
  

License number: 1693377

As an Ambassadorial Scholar for the Rotary Foundation, I completed all coursework for the Masters program in international political economy.
I did not graduate.

Bachelor of the Arts in International Relations and Spanish.