Director of Mobile Solutions
Lopez Negrete Communications, Houston TX
Design measureable, mobile, marketing solutions that engage and modify the behavior of Hispanic consumers.
Client-facing responsibilities: Transform online marketing initiatives into cross-screen, mobile tactics informed by latest technologies and trends. Create mobile solution proposals including explanatory diagrams and documentation, time & cost estimates, user interface prototypes, and research that back proposal hypotheses.
Agency-facing responsibilities: Provide UX recommendations for improving responsive site and mobile web design, evangelize Mobile-first design principals, educate and inspire teams with an ‘influence of can’. Clients: Verizon FiOS, Verizon Wireless