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Summary

I bring in the experience of having worked in Digital Marketing from the Client side as well as the agency side. Other than being certified AdWords, I have experience ranging from content creation, to social media posts, google analytics, website development & management and  brand & corporate communication. I am looking for a challenging position that allows me to create and implement digital marketing campaign .

Work experience

March 2016Current

Project Manager

The Information Company
  • In this role, I report to the COO, Director and the VP. My projects range from making websites to internal and external communication and branding campaigns. External and internal coordination is a major part of the profile along with consulting with the Clients, mentors and internal teams on the best choices.
  • Internal teams are content, design, software and digital teams, which are chosen according to the requirements of the project.
  • I have been recognised for my exceptional communication and presentations skills, and my ideas for designs and project improvement.
  • I have generated more business from existing Clients, for the company.
  • I have worked with major clients like Ambuja, Tata, ABG.
January 2015March 2016

Corporate Communication Executive

MindCraft software Pvt Ltd
  • At this software organisation, I was responsible for handling all digital communication and branding. This included everything from writing content, to making software product brochure, and consulting on UI of these products.
  • I took the onus of revamping the company website based on GA, target audience analysis and keyword analysis. I handled a two people team and was personally responsible for  content writing for keywords for the betterment of SEO. 
  • Also provided support to HR initiatives through emailers and intranet (loop-in) communication requirements.
  • At MindCraft too, I handled their social media marketing which was consciously limited to a company LinkedIn profile. I also introduced the organisation to LinkedIn company pages and LinkedIn ads.
April 2014July 2015

Corporate Communication Executive

Majestic MRSS,
  • This was a market research organisation with international clients. Here, I reported to the Director of the company. I was the sole marketing person at Majestic MRSS, and was responsible for PR writing and other content writing. I was the also responsible for vendor management. At Majestic, I managed the website for SEO friendly content, consulting with the vendors, got a world time app developed for internal use. 
  • I was also responsible for the new website that was required on a joint venture of the organisation.
  • I was also the marketing person for MRSS India, the Indian arm of Majestic MRSS for which I also worked with D&B for an emailer campaign.

Education

Class of 2013

MBA - marketing

IBS - Mumbai
Class of2010

BE - Electronics

VIT, Bangalore

Skills

Digital skills

Project Management, CMS, Google Analytics, AdWords, maintaining dynamic websites, social media marketing, search advertising, LinkedIn ads, FB ads

People skills

Client coordination, conflict resolution, negotiation, team building and leadership

Additional skills

Excellent english writing skills, making and presenting pitch presentations, exceptional communication skills, working knowledge of Adobe illustrator and photoshop, and online tools like canva, piktochart, prezi.

Additional information

Certifications and workshops
  • Digital Marketing from Marketing Courses Training Academy (MCTA), Vashi, Oct-2017
  • Workshop in website basics conducted by BCCI, sponsored by Mindcraft
  • Pursuing certification in google analytics
  • AMCAT certified proficiency in English