Alexandria Taylor

Alexandria Taylor

Marketing and Media

Education

Education

Bachelor's of Marketing

Portland State University

Certificate of Mulitmedia

Portland Community College

Work History

Work History

Guest Service Team Leader

Target

Responsibilities in this position have included product promotion, sales, managing and training employees, problem solving, customer service and managing customer relationships. My success in the position has been demonstrated by multiple positive customer comments about my service, and also by my ability to successfully motivate employees to drive sales within the store.

Marketing

Portland State University's Marketing Capstone

Created a 137 page marketing plan for the Samsung Galaxy Gear Smartwatch. Recieved an 'A' grade on the project and the instructor's compliment that our project was the best of the term.

Marketing

Laugh Cry Love Entertainment

Provided and presented marketing recommendations for Laugh Cry Love Entertainment’s business within a large team to help the business grow.

Marketing and Public Relations

House of Wolfram

Leveraged and maintained relationships with promoters, employees and potential consumers by maintaining social media platforms, vending at events, keeping profiles of people met at events, and creating project materials to guide employees. This resulted in an increased brand awareness and profits for the company.

Brand Ambassador and Office Assistant

DPI Specialty Foods

Filed employee profiles and promoted foods to customers by demoing the products in stores. This resulted in getting more customers to buy the products and gave the brands more exposure.

Graphic Designer

Two Kilts Brewing Co.

Created T-shirt and coaster designs using Adobe Photoshop, which helped Two Kilts Brewing extend the reach of its brand to get more customers.

Super Hero VS. Villains Party: A Benefit to Local Animal Shelters

Social Media Marketing Coordinator

Used social media to promote the event in order to gain attendees. This event had attracted enough attendees to generate profit and be considered successful.

Animator

SWNI

Volunteered to create four banner advertisements to promote SWNI’s E-Cycle Recycle Campaign. I received first place for best advertisement voted on by students at Portland Community College.

Portfolio

Two Kilts Brewing

Portfolio

Skills

Skills

Blogging

Social Media Marketing

WordPress

R (Data Analysis Software)

Public Relations

Adobe Illustrator

Painting

Drawing

Final Cut Pro

Able to edit video using Final Cut Pro.   An additional example of editing can be seen in the link below:   The Thing From Underground (revised version) from Alex Taylor on Vimeo: https://vimeo.com/24900666  

Soundtrack Pro

Adobe Flash

Able to animate advertisements in Adobe Flash

Website Creation

Knowledge of CSS, HTML, Weebly, and Dreamweaver

Adobe Photoshop

Spanish

Summary

  • Proficient in industry standard computer software such as Microsoft Excel, PowerPoint, Adobe Dreamweaver (and basic HTML), Adobe Flash (2-D animation software), Adobe Photoshop and Final Cut Pro (video editing software)
  • Familiarity with social media platforms such as Twitter, Facebook, LinkedIn, Pinterest, YouTube, and HooteSuite
  • Familiarity with search engine optimized blogging
  • Excellent writing, speaking, presentation and project coordination skills
  • Self-motivated and independent working, yet able to work well in teams
  • Basic Spanish speaking skills