Sherry Mirshahi Totten

Sherry Mirshahi Totten

Work History

Work History

Business Management Associate

General Mills
Jul 2007 - Present

Marketing Communications Coordinator

CF Services Pharmacy
May 2006 - Jul 2007

Pharmacy Coordinator

CF Services Pharmacy
Mar 2005 - May 2006

Program Specialist





University of Maryland, College Park
Jan 2010 - Present


Towson University



Directing team-building initiatives

Create team-building activities and initiatives taht emphasize a spirit of unity.  An example of this is the employee award program I suggested and helped implement at one employer.

Enhancing and redesigning sales processes

Utilize previous customer service background, sales knoweldge and marketing expertise to review sales processes and provide input to increase the qualify level of service. 

Penetrating new markets

Consider business needs and find ways to enter new markets and attract new segments of customers.

Customer relationship management

Meeting with clients and other stakeholders to trouble-shoot problems, build and maintain relationships, and continue to market corporate services and benefits.  This experience helped boost my innate sense of balancing customer needs with corporate needs and delivering quality service.

Planning, executing and analzying promtions

Spearheading direct mail campaigns

Writing and editing marketing literature

Apply solid copywriting skills and knowledge gained from formal business writing skills training course in creating literature that effectively sells the benefits of a company's products and services and speaks to the customer's needs. 

Presentation skills

Designing marketing print materials

Utilize Photoshop, Indesign, Illustrator and Adobe Acrobat to design creative and impactful marketing materials including brochures, posters, flyers, postcards, and newsletters.

Creating marketing and sales strategies


As a three-time employee award recipient, I am an accomplished marketing professional with seven years of experience.  My background includes postions in  the consumer products industry, and the healthcare/pharmaceutical industry.  Throughout my career, there has been a strong emphasis on marketing strategy and business development.

Let's review my marketing skills (i.e. how I'll add value to your team)

I specialize in writing, editing and designing marketing collateral, creating, tracking, and analzying promotions, and building brand awareness.  You'll also appreciate that I am adept at planning and launching sales and marketing plans, and direct mail campaigns.  I am an expert in marketing collateral design using Adobe Photoshop, Illustrator and Indesign.  Further, I thrive when managing projects when applying my unique blend of business know-how and creativity. 

 There's one unique fact you need to know about me...

One unique fact about my background sets me apart from most candidates:  I currently work for a for-profit company who has a non-profit parent company.  There, I understand the value and importance of being customer-centric and having a non-profit spirit when working with clients.  However, I also understand the importance of answering the call of the bottom line.

The bottom line:  I enjoy finding creative solutions to expand marketing reach, especially when it involves social media, and I love a good challenge!


Building brand awareness

Social media marketing

Building connections with clients

Organizational development

Healthcare marketing

Fashion marketing