Kent Bates

•Assistant Producer for Remington Firearms multi-video national contest: Tall Tale-A-Thon

•Coached national author in video presentation skills: Vickie Halsey “The Hamster Revolution”

•Developed public relations strategy for national author Marvin Perkins’ local appearance that

increased attendance at community events

•Authored newspaper stories for 5 local newspapers resulting in an increase in public knowledgeof church youth group activities

•Developed public relations campaign for the local council of Boy Scouts of America to help promote 100th anniversary of scouting

•Instructed Guilford County Animal Shelter staff and board in traditional and social media strategies that increased public’s knowledge of services

•Developed and delivered seminar on writing and presenting at Idaho Press Club annual conference leading to requests for taped instruction in writing and presentation

•Produced television campaign of local runners training for and completing Dublin Marathon

resulting in a 300% increase in participation over two years

•Managed change strategy to promote and improve awareness of 11pm news program; resulting in

market share increase from 3rd to 1st for the first time in more than six years

•Authored stories of community events and activities and delivered stories during three nightly newscasts earning inclusion in local newspaper’s “Best of Television” segment in 2008

•Excelled in stressful, deadline-driven environment leading team of reporters/producers/photographers

during hurricanes and natural disasters resulting in live coverage

•Authored weekly articles on writing skills; published in newsletter for staff of 40 writers/producers that

employees credit for improved writing skills

•Analyzed and evaluated job applications. Made recommendations for hiring that saved manager’s

time in narrowing candidate pool

•Company spokesperson through nightly newscasts and dozens of personal and professional

appearances resulting in higher public profile of news product and station brand

•Led team during coverage of 9/11 terrorist attacks in New York resulting in the first interviews with Arkansas victims broadcast from New York resulting in increased image for station

•Presented news coverage of 1999 plane crash in Little Rock that resulted in Regional Emmy Award for Best Spot News by the Academy of Television Arts and Sciences

•Authored and produced news stories on home burglary recognized by the Radio Television News Director Association with Edward R. Murrow Award