Associates in Arts
·Graduated Cum Laude
·Graduated Cum Laude
·Completed six month on-the-job public relations internship at local pr firm
·Dean’s List Honor Roll
Capstone Project - Yoga as a Stress Management Tool in a Corporation.
This graduate program is firmly focused on the human-side of the workplace and draws from the disciplinary areas of Psychology, Sociology, Political Science and Communications.
·Facilitated external communications with approximately 300 hospitals state-wide
·Developed new education plan for hospital community and successfullyiimplemented quarterly Web training seminars
·Led monthly, program specific Web services training sessions
·Troubleshot incoming program questions on a daily basis
·Developed corporate communications projects (i.e. corporate brand strategies, Web site, and e-newsletter)
·Managed media relations on daily basis
·Voluntarily managed a yearlong, 12 person committee with strategic implementation of events and budget and conflict resolution among team members.
·Maintained community relationships and successfully implemented community partnership programs
·Facilitated crisis communication on a community basis (i.e. events during the CEO’s termination.)
·Oversaw daily tasks for intern
·Supervised all media relations increasing public relations savings of more than $800,000
·Implemented internal employee communications by implementing employee newsletter
·Created community outreach programs and participated in community affairs
·Maintained business relationships with such organizations as Veterans Affairs and state representative offices
·Planned events and lecture series with National speakers
(Promotion from Public Relations Coordinator, July 2003 - April 2004)
·Created strategic public relations & marketing plans for entertainment clients
·Implemented and supervised college internship program
·Maintained media relations with local and national media
·Supervised photo shoots with clients
·Facilitated grand opening events
A professional communicator with a diverse background in public relations, corporate communications, and business development. Holds a track record of leadership development with aspects of mentoring and coaching and adult development strategies.Skilled at implementing communications plans and successful marketing initiatives.
Brian Gee, (Co-worker)
Corporate Education Liaison, University of Phoenix
“I have the pleasure of working on the same team with Kristina who is a "natural" business professional. She has the vision to recognize opportunities where others would falter and create a positive synergery when working with clients. Her passion to be successful shows in all aspects of her work and she is an huge asset to any organization.”
July 28, 2010, works directly with Kristina at University of Phoenix
Jessy Malek, (Co-worker)
Corporate Education Liaison, University of Phoenix
“Kristina is a true leader, team player, and mentor. She is dedicated to helping everyone around her reach success by sharing best practices, training, and mentoring others. Kristina’s natural leadership skills and work ethic drive her and those around her to success. I have personally benefited from working with Kristina because she is always helping me reach new heights by sharing her experiences and best practices with me and by helping me to overcome any hurdles I face. Kristina is an excellent colleague and leader.” June 15, 2010, works directly with Kristina at University of Phoenix
Carole Fisher, (Superior)
Executive Vice President, Planning & Administration , Nathan Adelson Hospice "Kristina worked with Nathan Adelson Hospice from September 2004 to December 2005. In her role as Public Relations and Community Outreach Coordinator she did an outstanding job promoting the organization. Kristina has excellent communication skills and brings passion and enthusiasm to her work!" February 17, 2010, managed Kristina indirectly at Nathan Adelson Hospice
Bob Johannessen (Superior)
Corporate Director of Communications Louisiana Health Care Review
“Kristina is an outstanding communications professional who is deadline-oriented, detailed, a strong team player, makes good decisions, is creative and exhibits good judgement. She will be an asset to any company or agency that chooses to make her a member of their team.” May 19, 2009 managed Kristina indirectly at HealthSystems of Illinois
Holly Silvestri (Superior)
President The Ferraro Group (formerly impress communications)
“When Kristina worked for my old PR firm, she was an asset to the company. She was organized, detail-oriented and great with client relations. She was persistent and a goal-achiever. I am happy to recommend her.” June 3, 2009 managed Kristina at Impress Communications
Recieved congratulatory letter from Congressman Jim Gibbons on award for excellence customer service.
Received personal letter from Senator Harry Reid for efforts on Nathan Adelson Hospice's 1st Multicultural Educational Luncheon.
Received Silver Award Membership by Las Vegas Chamber of Commerce for excellence in customer service.
Organized Nathan Adleson Hospice to walk in Centennial Parade in Las Vegas with an audience of more than 1.5 million.
"University Medical Center Celebrates 75 Years of Community Commitment and Service" Revieved a full section coverage in the Las Vegas Review Journal.
Showcases monthly publicity report. Generated 58 print, television and radio spots in one months time for Nathan Adelson Hospice.
Showcases first quarter total saving for print publications. Generated $167,000 in free publicity for Nathan Adelson Hospice.
"Kim Voss, R.N. Executive Director for Performance Improvement and Medical Staff Services"
"BODIES...The Exhibition Partners with University Medical Center"
"Univeristy Medical Center Unveils the 75th Anniversary Banner" Garnered live interviews from three local television stations.
"UMC Care Centers' Donation Rally"
Continuation of UMC Trauma Director feature. Arranged the interview schedule and photoshoot.
Garnered front page coverage about UMC in Las Vegas Review Journal. Circulation approx. 668,000
Continuation of spokesperson quoted in print media.
Continuation of physcian and patient stories for Las Vegas Life Magazine. Arranged the photoshoot for special feature.
Took national story, i.e Terri Schiavo, and created a local angle. Front page coverage in Las Vegas Review Journal's Nevada Section. Circulation 668,000.
Continuation of Terri Schiavo story. Arranged the photoshoot and interview.
Facilitated society publicity photos when at fundraising event.
Continuation of physcian and patient stories for Las Vegas Life Magazine. Arranged the physcian's and patient's time with the reporter.
Worked with Entertainment Tonight when Kobe Bryant, NBA basketball player, visted hospital for Make A Wish Foundation.
Landed three pitched stories about UMC physcians and their patients for special feature in Las Vegas Life Magazine.
Pitched CEO of Nathan Adelson Hospice for article in Las Vegas Business Press, a local business newspaper. Circulation 78,000.
Continuation story about UMC's 75th Anniversary. Garnered free special section in Las Vegas Review Journal.
Garnered publictiy for UMC Trauma Director for a special feature in Las Vegas Life Magazine.
Acted as spokesperson and maintained patient safety and integrity with information.