Katherine Basante

Summary

16 years of experience in sales, marketing, trade, handling distributors and relations with clients. I am Passionate about driving best practices at all levels of the organization. Strategic mind and leadership executing business plans. Fluent in English as well as Spanish. A results driven professional with a focus on quality service, customer satisfaction and team player.

Work History

Work History
Jun 2006 - Present

Business Development Manager

Latcapital Solutions

Responsible for Sales and Marketing of Software Applications in Soth Florida, and Cross industry (WholeSale and Distribution, Manufacturing, Retail, Gas&Oil and Industry/services verticals)

Jan 2005 - Dec 2005

SMB Sales Manager

http://www.sap.com

Responsible for Sales Through Business Partners of Enterprise Applications and Consulting Services.

Execution ofMarketing Strategies in order to increase Branding, Lead Generation, and Market Share.

Responsible to keep an excellent business relationship with customers installed base and Develop new opportunities of sales.

Jul 2001 - Jan 2005

Country Sales Manager

PeopleSoft (Oracle today)

Responsible for Direct Sales of Enterprise Solutions in Up Market and through Business Partners of

Enterprise One and World Solutions in the Middle Market.

Responsible to develop a Business Networking with different companies such as IBM, KPMG, Alcatel,

HP, Price, Ernst&Young.

Execution of Marketing Strategies with different providers, like promotional events, Lead Generation

campaigns, in order to generate new sales opportunities for the company.

Oct 1997 - Jul 2001

Industry Specialist - Sales Manager

http://www.oracle.com

Responsible for sales of Data Base Products and Applications in Named Accounts, including the

largest Communications Company of the country. Fulfillment of a 203% FY98, 200% F99, 100% FY00

and 108% FY01 quota qualifying to Sales Club in 4 opportunities.

Responsible to keep an excellent business relationship with customers installed base and Develop new

opportunities of sales.

Education

Education
2005 - Present

Finance Certification

Sabana University
1999 - 2001

Marketing Management Specialist

EAN
1989 - 1995

Computer Science Engineer

Javeriana University