Katy Johnson

Work History

Work History
Apr 2011 - Apr 2012

Broker

Marcus and Millichap

- Cultivated lead generation strategies with clear objectives, targets and effective measures

- Evaulated and monitored the performance of properties on the market

- Developed sales collateral and delivered engaging property presentations

- Wrote, maintained, and updated web content on a weekly basis

Jan 2009 - Apr 2011

Director of Marketing

Texas Office Leasing

- Orchestrated sales, creative and market strategy

- Planned, developed and executed organization's marketing commuincations activities

- Conducted extensive qualitative and quantative research to lead new creative efforts

- Designed and executed strategic marketing plans on a quarterly basis

- Generated and managed database compiled from comprehensive market research for targeted marketing campaigns

- Managed marketing budget of $500 per marketing campaign

2008 - 2008

Business Consultant

Paychex

- Launched company products and services into new market in Central Texas through strategic and market planning in one quarter

- Cultivated networking channels with an increase to brand awareness by 85% in a new market within the first quarter of expansion

- Forecasted extensive sales objectives on a quarterly basis through in depth market analysis

Jun 2005 - Sep 2007

District Manager

ADP
Jun 2005 - Sep 2007

District Manager

ADP

- Developed and managed relationships with business partners and organizations: CPA's, banking parterns, attorneys and networking groups resulting in two new client accounts on a weekly basis 

- Executed direct marketing campaigns utilizing created sales collateral

- Developped standardized sales scripts, proposals and presentations

- Managed and optimized client relationships resulting in an increase of 20% in new business through client leads and referrals

- Collaborated with technical support team and acrosss departments to implement and manage clients in a time sensitive environment resulting in 95% retention of new clients

- Conducted product training seminars for banking partners' employees on a monthly basis 

- Performed a series of educational training seminars for CPA's obtaining required CPE credits on a quarterly basis

- Mentor to new associate training on product knowledge, sales skills and business development

2004 - 2005

Technical Account Executive

Metafuse
2004 - 2005

Technical Account Executive

Metafuse

- Created and delivered complex technical presentations for potential clients regarding project management software on a weekly basis

- Collaborated closely with technical support team on client customizations of software and upgrades to maximize revenue and support existing clients contributing to obtaining highest sales revenue in company Q1, 2005

- Qualified prospects and cultivated new business accounts through effective marketing and cold calling

Education

Education
Sep 1999 - Dec 2002

B.S. Communication Studies

The University of Texas at Austin

Skills

Skills

Client Communication

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Networking

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Team Play

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Presentations

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Budgeting/Finance

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Strategic Planning

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Negotiation skills

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Sales Collateral

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Relationship Development

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New Business Development

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Market Analysis

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Market Research

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Marketing Development

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Marketing Campaigns

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Project Management

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Summary

Resilient and detailed-oriented marketing professional with eight years experience resarching, fostering client relationships, problem solving and expediting results

Interest

- Social Media Committee, Texas Exes Austin Chapter 2012

- Guest lecturer, "International Business and Communications", East Ukrainian University, Lugansk, Ukraine January - May 2003

- Marathon training group 2012

- Co-ed Soccer team 2011 - present

- Acrylic painting

- Classical pianist

- World War II history