Work History

Work History
Oct 2014 - Present

Copywriter & Social Media Producer

  • Social media strategy, creative, publishing & analytics reporting
  • Community management that actively engages, educates & grows online audiences and builds relationships with fans to convert them to consumers
  • Current project, feature film "Delusions Of Guinevere," has shown 1277% increase in Facebook fans and 32% increase in Twitter followers in under five months
Oct 2013 - Oct 2014

Copywriter, Social Media Manager & Managing Editor

  • Content ideation, development & curation for network blogs, two Twitter accounts & B2C emails
  • Managed engagement strategy & demo pools, design, layout & formatting for blogs & emails
  • Daily, real-time account monitoring, community management & customer service
  • Social metrics analysis & reporting
  • Results: increased Twitter followers by 25% over 9 months, with 64% posts favorited & 61% of posts retweeted; average monthly engagement of 32,000, with 37,000 average followers; amplification rate of 36.83 - more than double industry standard
Oct 2012 - Jul 2013

Jr. Copywriter & Art Dept. Coordinator

Scratch at Viacom Media Networks
  • Coordinated busy deliverables calendar; trafficked projects from brief through final delivery; implemented project management CMS
  • Managed department talent search, freelancer scheduling & onboarding
  • Wrote copy for B2B & B2C messaging and branded executions; regular contributor to company & client blogs
Dec 2010 - Oct 2012

Assistant to Creative Director & Development Dept.

Scratch at Viacom Media Networks
  • Contributed to original TV & web content development; copyedited pitch materials; wrote script coverage & one sheets
  • Ideated and pitched 360-degree marketing executions for top brands (incl. P&G, General Motors, Unilever, Sun Drop & Teenage Mutant Ninja Turtles)
  • Social media copy & community management for SunDrop, resulting in 15% increase in engagement in 2 months
  • Media, consumer and cultural trends research & reporting
  • Administrative support to executive team member
May 2007 - Nov 2010

Creative & Administrative Assistant

  • Development Assistant to EVP, TV Sales & Production at Classic Media: Reviewed and wrote coverage for film & TV treatments; created development timelines. Handled database and graphics-heavy sales deck creation, overseas travel preparations, personal & business calendars and expense reports
  • Mediacom, Creative Artists Agency, William Grant & Sons: Administrative work & executive support in diverse aspects of entertainment, advertising, sales & marketing at leading international companies
  • Copywriter: Music, arts & culture blogging for, MovieMaker Magazine &; NY Fashion Week event coverage; product description copy
  • Actor: Performed in over 20 film & theater productions; studied at Stella Adler Studio of Acting and Richmond Shepard Theater; founding member of the Complete Theater Company
Oct 2006 - Jun 2007

Creative Assistant & Office Manager

Mixed Media Group
  • Creative executions for artist clients, including targeted online promotions, product copy, multimedia sales decks and consumer emails
  • Product development research; QC for product samples & manuscripts
  • Managed travel & calendars for President & VP; liaised with vendors; composed correspondence
  • Managed office databases; implemented filing systems; prepared all shipping; ordered supplies
Jan 2005 - Oct 2006

Editorial, Production & Licensing Intern

  • Editorial Intern at MovieMaker Magazine
  • Licensing Assistant at The Andy Warhol Foundation
  • Production Intern at Late Night with Conan O'Brien
  • Editorial Intern at Filmmaker Magazine 


CMS for blogs, social media & project management  •  social media publishing & analytics tools  •  email marketing platforms  •  social media & web ads (e.g., Twitter, Facebook & Google)  •  Photoshop  •  HTML  •  Microsoft Office  •  Google Drive •  Facebook Insights  •  Google Analytics


2002 - 2006

BFA in Film & TV with a focus in Screenwriting

School of Visual Arts


2012 - 2013

Teaching Artist Assistant

ART START Incorporated
2004 - 2013

Free Arts Day Mentor

Free Arts NYC