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Work experience

May 2014Present

Opening Consultant/ Manager

Blackfin LLC

Worked directly with owners/ investors to establish and define brand.

Evaluated marketing and advertising efforts including publications, digital marketing, gorilla marketing and internal marketing.

Developed operational policies and procedures to maximize efficiency and profitability.

Handled all staff oversight, including hiring, scheduling and terminations. 

Coordinated efforts with graphic artists, consultants and chefs to develop multiple drink and food menus. 

Created inventory charts and monitored all weekly ordering and invoicing.

Plan banquets and events for private functions - develop budgets, menus and contracts for all events.

Aug 2012Jun 2014

Director of Operations/ Business Development

Landscape Resources

Managed five labor divisions for residential landscape company specializing in $1,000,000+ property value. 

Conducted weekly meetings with division supervisors to review budget and quality control.

Primary contact for 250 accounts - developed strategies and responded to all customer service requests, issues and needs.

Worked with subcontractors and sales team to create bids and develop contracts for upcoming projects. 

Elevated productivity by introducing new operational software to daily operations. 

Decreased reaction time to service requests from an average of 14 days to 48 hours within 2 months.

Apr 2010Aug 2012

Property Manager

Bell Partners, Inc

Directed operations for 216 unit multi-family housing property.

Implemented full rehab program for interiors and exteriors to increase the rating and profitability of the property.

Effectively coordinated and scheduled all vendors and subcontractors used in the renovation process and turn key program.

Developed annual budget for rehab program and daily operations - had monthly reviews with ownership regarding variances to budget. 

Completed 80% of renovation process before the development of standard procedures by Bell Partners. 

Coordinated all resident relation efforts including retention rates, community activities and communications. 

Managed office and maintenance staff for the property.

Sep 2008Apr 2010

Regional Marketing Director

Resource Residential

Coordinated marketing efforts for 6 multifamily housing properties in the Southeast Region.

Developed strategic marketing campaigns for resident retention, outreach marketing and internal relations. 

Developed protocols and procedures for marketing efforts for properties nationally with three other Regional Marketing Directors and National Marketing Director. 

Aug 2004Aug 2007

General Manager/ Bar Manager/ Marketing Manager

Dixie Crossroads

Marketing Manager - Established concierge referral program with hotels to increase tourism traffic.

Initialized gorilla marketing efforts to local target audiences.

General Manager - Collaborated with kitchen manager to minimize food and labor costs and increase profit margins.

Scheduled and oversaw staff of 85  hourly employees, including all hiring and terminations.

Coordinated all community catering events and banquets.

Responsible for all customer relations and vendor relations.    


Aug 1999Dec 2004

Bachelor of Arts

University of Florida


Microsoft Office - including Publisher

 Revenue Optimization Software


 CRM - IContact, Microsoft Dynamics, OpenTable, Infusionsoft

 Restaurant Management Software - Aloha, Pinnacle

Social Media - Facebook, Twitter, Instagram