KATE ISSAR ALVES
- Sao Paulo, SP - Brazil
- +55 11 94242-5467
29 years old, single, dual citizenship: Brazilian and American.
Master's in Integrated Marketing Communications and Bachelor in Advertising at Mackenzie University.
Fluent in English. Experience as Internal Communications Analyst, Marketing Communications Analyst, Account Executive , Marketing Analyst/Assistant, Sales Assistant.
-Development of internal communications plan;
-Planning and conducting corporate events;
-Planning and monitoring of atmosphere improvement actions;
-Constant interface with Communications teams and internal customers from different departments, such as HR, Environment and Health and Safety.
-Responsible for organizing the marketing department;
-Creating a strategic marketing communications plan;
-Social media management;
-Creating relevant content and content translation (english – portuguese) for online channels;
-Working closely with media channels;
-Development of promotional campaigns for events (seminars, courses and donation projects)
-Supporting the internal events;
-Motivational trainings development.
Clients: Itaú Bank, Mandic Cloud Solutions.
-Direct assistance to the client marketing team;
-Management of all internal and external processes related to the account (eg. briefing, creation, request budgets approval, production, etc.);
-Working closely with all departments (creative, media buyers, production) and with the client in order to deliver innovative and appropriate ideas, organizing and participating of presentations for client approval.
-Responsible for structuring, planning and organizing the marketing department;
-Strategic marketing development;
-Organizing and coordinating events throughout the company’s branches;
-Market analysis: target and competition;
-Prospection: projects, partnerships and agreements;
-Responsible for finding sponsorship to put on company’s uniforms;
-Direct contact with the sales team: creation of sales and membership renewal campaigns;
-Creation of internal marketing campaigns;
-Development of institutional and promotional report;
-Social media management;
-Responsible for keeping the company's website up to date;
-Working closely with our PR agency.
-Suppliers and partners management;
-Responsible for organizing promotional campaigns;
-Responsible for the direct mail campaigns;
-Internal and external events coordinator;
-Online communication channels administrator (intranet / extranet).
-Banking operations and investments consultant;
-Insurance Sales Rep.
Events Management Course
Integrated Marketing Communications
Advertising and Marketing
-Advanced english (C1) at English in Dublin School (exchange in Dublin, Ireland – 2011 - 012).