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Summary 

With overall 4.5 years of marketing experience, having spent 2.5 years in core digital marketing

Work History

Nov 2014Present

Manager- Digital

Mindshare – Group M - Chennai, India
  • Devise and implement both strategic and tactical digital marketing plans having worked on brands across industries like Apparels, Education, Hospitals, Online Jewellery, Toys, B2B, FMCG, Consumer electronics and Healthcare
  • Effectively manage display, video, search, mobile and social media campaigns
  • Experienced in Digital media planning and media Buying
  • Effectively utilize measurement tools like Google analytics and ComScore for planning 
  • Effectively manage vendor relations
Jun 2013Oct 2014

Head - Client Servicing 

3rd Wave Media - Mumbai, India
  • Devise, implement and manage social media marketing strategies to drive brand awareness, increase engagement and traffic to social media pages
  •  Vendor management includes identifying vendors for execution of company’s marketing plans, assess and analyse their capabilities
  • Experience of working with different brands in various sectors comprising of Lifestyle, Apparels, Electronics, Real Estate, and Hospitality (Hotels and Restaurants)
Jun 2011Jun 2013

Deputy Manager - Key Account Manager, Corp. Salary Division

  Kotak Mahindra Bank - Mumbai,India
  • Managing existing accounts and servicing the clients
  • Co-ordinating with various internal teams to organize various client engagement activities 
  • Client engagement activities would include Blood donation camps, eye check ups etc

Certifications

May 2015

Squared Online Digital Marketing Course from Google

Google and Squared Online
A comprehensive digital marketing course developed by Squared Online and Google. The course covered various facets of digital which include search, display, video, social and mobile

Certifications

Jul 2009May 2011

PGDM

FLAME University - Pune, India
Specialisation  - Marketing
Jul 2006May 2009

B.Com

R.A.Podar College of Commerce and Economics - Mumbai, India