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Business Development Manager


* Business Development; develop new business sales and consultations, Direct and Agency, in Marketing for both Advertisers and Publishers as well as analyzing qualitative and anecdotal data to drive increased revenue and profit from online marketing through traffic acquisition, optimizing spend and increasing conversion rates. * SSL Training Solutions; participate in training and developing best practices for strategic intelligence, project management, and driving cross-functional business initiatives forward * Lead Generation; increase pipeline through demand generation and targeted campaigns, new client development through web company reporting resources and CRM tools, as well as networking through social media, convention presence, training seminars, and integral linking resources * Marketing Research/ Analysis; strong ability to use statistical and database software, market intelligence/ data analytics to shape business strategy and develop growth initiatives as well as general to specific Campaign Management & Reporting * Strategic Online Marketing; Paid Search (CPC, PPC), CPV, Organic Search, Search Optimization (SEO), Content Creation, Creative Writing, Paid Inclusion, CPM, Display, Rich Media, Hybrid, Local and Geographic Targeting CPL, CPA, Email, Co-registration, Promotional Sites, White Label, Building out Continuity Programs and Zen Marketing Development * Sales and Account Management; successful track record to meet and exceed aggressive sales quotas as well as a demonstrated ability to execute day-to-day call cycle management, using techniques that range from traditional to consultative sales at the enterprise and transactional level through Cold Calling, Advertiser Prospecting, Negotiation with C-level Executives, Revenue Growth, Client Relationship Building and Retention, Networking, Product Development, Affiliate Marketing, Direct Response Marketing, Media Buying, Campaign Execution and Optimization

Jul 1999Present

Strategic Intelligence Specialist

Dark Muse Ministry

* SSL Training Solutions; Participate in training and developing best practices for strategic intelligence, project management, and driving cross-functional business initiatives forward * Research/ Analysis; Pattern Recognition, A/B Creative testing, profiling, and data mining utilizing the most advanced research and analytical tools including providing Competitive, Keyword, SWOT, PEST, and Landscape analysis * Client Relationship Management; evaluate and research new opportunities, cultivate business leads, identify key decision maker in prospect organizations, Soliciting testimonials and generating referrals * Strategic Marketing; develop new business strategies, conduct market analysis, and develop new and improved methods for marketing products through various new and traditional media as well as determine the capabilities, strategy and objectives of existing and potential competitors to anticipate and out-perform future-trend actions. * Integral Awareness; help inspire attitudes of excellence, diagnose dynamic and negative patterns and implement the Best Practice for organizational management, innovative growth, and strategic planning * Experimental Management; identify, research, and incorporate cutting-edge thought leaders, methods and technology and provide concise, objective, action-oriented recommendations which create a bridge between strategy and implementation of specific realistic objectives.

Feb 2009Feb 2010

Business Development Manager

Park Place Stable

* Direct and Online Marketing; redesign website to provide SEO, handled email, guerrilla and viral advertising campaigns * Account Management; handled financial contracts, scheduling for staff and clients, and general management * Sales Management; acquiring new clients and venues, client relationship management, and domestic networking

Mar 2008Dec 2008

Key Holder

Trolley Depot

* Point-Of-Sale; Customer Service, Call Center, and Best Practices * Key-holder Responsibilities; Open/ Close, Inventory, small staff management * Sales Management;including retail products, local services, museums, tours and tourism related services

Jan 2007Dec 2008

Business Development Manager

Universalist Church of Danvers

* Direct Marketing; increasing community awareness, activism, and donation revenue * Client Relation Management; setting up of new accounts, vendors, sponsors, and volunteers * Event Planning and Coordination; scheduling, marketing, production and management

Aug 2005Jan 2007

Site Service Representative

IKON Office Solutions

* Six Sigma Certification; Green Belt Certification, SSL Training Solution Implementation, Project Management Best Practices * Call Center/ Customer Service Certification; handled internal and external customer service, including international call center lines * Public Speaking; presenting to groups of up to 20 people on training solutions and project seminars

Apr 2001Nov 2003

Tour Guide

Witch History Museum

* Training Solutions; improved staff to management communication, created training manuals and scripts to stream-line new guide training * Historic Research/ Analysis; constant development of new museum pertinent information to assist in presentations through library records, biographical accounts from noted historians, and other encyclopedic resources both printed and web based * Public Speaking; historic presentations to groups of up to 150 from diverse backgrounds on museum and local relevant information


Other Experiences

* (1998 – 1998)Internship in Healthcare at Insurance Company in Boston for one year.

* (2001 – 2003)Worked as Editor-in-Chief of Non-Profit Newsletter with staff of volunteers and readership of over 200 focused on Local News, Editorials, and Community Resources

* (2002 – 2003)Helped manage local peer initiative to discuss, plan, and implement strategies to boost small business revenue

* (2009 – 2009)Volunteered to help get homeless children off the streets through donations and petitions

* (2009 – 2010)Worked as a Care Giver for ailing woman assisting with medication and emergency services

* (2009 – 2010)Aided in care of 16+ horses for Malibu Barn



Defense Language Institute

* Immersion Method Linguistics; sink or swim learning method for quickened absorption * Organizational Ethics; constant state of disciplined study and rigorous exercise for mind, body, and spirit * Cultural Adaption; education on various cultures as presented by citizens of said cultures


As a Manager of Business Development I have over 10 years experience and diverse training including strategic and competitive intelligence, strategic planning and marketing, account management, operational analysis, logistical reporting and project management. __________________________________________________ As a Business Development Manager in the Online Marketing Space I have experience in Online Media, SEM, Marketing for Local and National Campaigns, Organic Search Optimization, Direct Response Marketing, Affiliate Marketing, Zen Marketing and Lead generation. As well as Sales Training and Team Leadership through Six Sigma Implementation, Running, Managing and Optimizing successful campaigns in every vertical and category. Specialties: Guerrilla Marketing, Viral Marketing, Zen Marketing, Social Media Marketing, Online Search Marketing, Email, Coreg, Promotional Sites, Online Branding and Awareness, Customer and Lead Generation, Paid and Organic Search, Search Optimization (SEO), Creative Writing, White Label, Local and Geographic Targeting Online, CPV, CPC, CPL, CPA, CPM, Display/Rich Media, Lead Generation Campaigns, Customer Generation Campaigns, Data Generation, Geo Targeted Campaigns, Demo/Psycho-Targeting, Contextual-Targeting and Behavioral-Targeting Campaigns, and Commercial Printing. __________________________________________________ As a Strategic Intelligence Specialist, I have experience in Logistic and Best Practices Innovation, Six Sigma, Group Dynamic Counseling, Training Operations; Creation and Management, Public and Motivational Speaking, Creativity Workshops, Think Tank Hosting and Advanced Educational Management such as Game Theory as a learning tool. Specialties: Web writing/ Blogging, Enlightened Advertising, Six Sigma Training and Implementation, Training Solutions for individuals, groups and businesses, Integral Studies and Programs, Holistic and Atomistic Problem-Solving, Neuro-Linguistic Programming, and Mindmapping.


Additional Skills:

Experience in Vista, Leopard, Outlook, Office Suite, MindMapping, Dreamweaver, and CS3. General web design tools like HTML and Java. Training and familiarity with CRMs like PipelineDeals, Daylite, E-Task, GoldMine, SalesForce, Sugar, and Highrise; Competitive Analysis Resources such as comScore, Jigsaw, DomainTools, Compete, Quantcast, Alexa, SemRush, WordTracker, Ispionage, Google, DART, CoreMetrics, and SpyFu; as well as modern field resources like, Evernote, Citrix, and WebEx.


I am inspired and experienced; vetted to professional online marketing, strategic, tactical, and logistical analysis, aggressive environments and consultative selling. I am looking for a company that can offer a career of growth, inspiration, and the chance to be challenged by new experiences every day as well as involve myself in the expansion of the company to new and better innovations. I am an entrepreneurial strategist always researching new thought leaders, methods and technologies to make myself an indispensable tool always prepared for market, social, and company trends.

Certifications / Awards

* (1999) Score of 130 on DLAB / Defense Language Auxiliary Battery (USAF)

Exceptional Scores for Linguistic Training

* (2002) Public/Speaking Presenting (Dark Muse Ministry)

For exceptional performance and presentation of qualitative, quantitative, and anecdotal data

* (2005) Call Center / Customer Service ([email protected])

* (2006) Six Sigma Green Belt Certification ([email protected])

* (2006) Honored for Exceptional Customer Service (Ikon)

                  For going above and beyond the job to ensure customer satisfaction

* (2010) Top Tier Sales Performance (Mainstream Advertising)

                  For meeting and exceeding aggressive sales quotas within monthly review