Catherine Van Zyl

Catherine Van Zyl

Work History

Work History
2010 - Present

Consultant

Reynolds Education Foundation
Strategic Planning, Marketing and Fundraising
2006 - Present

Contractor

Reynolds School District
Marketing and Design
2002 - Present

Principal

Creative Context
Strategic Planning, Marketing and Communications
2006 - 2010

Marketing Specialist Economic and Workforce Development

Mt. Hood Community College
1989 - 1999

Advertising Account Executive

The Oregonian

Education

Education

BA

Portland State University

MBA

Marylhurst University

Skills

Skills

graphic design

With over twenty years experience in all aspects of outreach and marketing: graphic design, communications, copy writing, editing, photography, Web communications, professional presentations, and trade show materials and advertising, I bring expertise to the workplace.   Among the organizations I  have performed work for are: Mt. Hood Community College, The Reynolds School District, The Reynolds Educational Foundation, Metropolitan Education Service District,Southwest Washington Medical Center, Woodland Park Hospital, Merchants Bank, Oregon Book Awards, the City of Gresham Art Committee and the Gresham Outlook.

non profit

Big Brothers Big Sisters of Oregon - Big Sister 2006 - 2010   West Columbia Gorge Rotary - Charter Member 2005 - 2009 Soroptimist International of Gresham - Member, Board of Directors 1995 - 1998, 2000 - 2005   Friends of Multnomah County Library - Member, Board of Directors 1996 - 1999. President, 1997 - 1998. Created The Friends Library Store, inside the Multnomah County Library for Portland's volunteer-run organization. Wrote the business plan; gained funding from Multnomah County; created and managed the initial budget; selected and purchased all opening inventory; collaborated with Library staff and other board representatives to plan, coordinate and publicize the campaign, Imagine Moving a Library, as well as the subsequent re-opening celebration.   Mt. Hood Festival of Jazz - Board of Directors 1984 - 1993. Collaborated with Board members and community participants to create successful festivals that donated in excess of $100,000 to each beneficiary - Mt. Hood Community College and the Gresham Chamber of Commerce.   Contemporary Crafts Gallery - Board of Directors 1984 - 1989. Coordinated juried installations, visitor and membership recruitment and fundraising events. Mt. Hood Community College Foundation - Auction Team Leader 1983 - 1989. Collaborated with community and staff to raise $25,000 to $35,00 for college scholarships annually.    

marketing

- Collaborate with clients and their representatives to develop strategic plans, strengthen business profiles, increase profitability and build exceptional customer loyalty. - Create and produce collateral materials including: multi-lingual communications, annual reports, newsletters, presentations, broadcast materials and corporate identities to support strategic initiatives.   Results: Increased awareness of, loyalty to, participation in, and revenues for businesses in both the non-profit and for profit sectors. Selected clients include: Reynolds School District, Multnomah Education Service District, GoldArt Jewelry and the Gresham Outlook newspaper.