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Work experience

Oct 2010Present


The Media Fix

· Supervised a staff of 15 reporters to produce a weekly online entertainment magazine

· Scheduled and conducted interviews with recording artists

· Promoted the site through online forums, hyperlinks, and word of mouth

Nov 2010Present

Social Media Intern

Ascendant Technology

·  Coordinated the official IBM & Atech Lotusphere conference Tweetup at the Big River Grille & Brewing Works in Orlando, Florida · Maintained daily interaction of the company's social media accounts · Wrote and publish blog content (even as a ghostwriter) for the site

Mar 2011Present

Social Media Strategist

touchPoint Partners

· Created and executed a social media strategy for Red Bull North America to recruit 25 of the top university students to the Red Bull Graduate Program

· Wrote press releases to announce new clients and news regarding the [i4c] Campaign and touchPoint Partners

· Conducted media relations outreach to secure press coverage for the [i4c] Campaign

· Generated social media content for touchPoint, [i4c] Campaign and clients (Facebook, Twitter, LinkedIn, blogs, Pinterest, YouTube)

· Utilized content management systems including WordPress & Drupal to maintain web site

· Oversaw several interns to assist with tasks required by the marketing department

Mar 2010Sep 2010

Emerging Media Account Coordinator

Turner Public Relations

· Provided social media client service for multiple brands

· Utilized graphic design skills to create media event invitations

· Provided social media training

·Monitored online trends (Radian 6, Google Analytics, Core Metrix)

·Assisted with content management

(Blogger, MySpace, Facebook, Twitter, HootSuite, WordPress, Flickr, YouTube, Tumblr, Vimeo)

Clients included travel and lifestyle brands including K-SWISS, Eddie Bauer, First Ascent, Palladium Boots, Society of American Travel Writers, Four Seasons Private Residences Denver, Amstar, Organic Pizza Company and others.

Sep 2009Mar 2010

Social Media Intern

Boulder Digital Arts

· Utilized social media networks to publicize upcoming workshops

·Assisted event coordinator by adding events to local media calendars

·Increased attendance to the 5th Anniversary Party by 33%

Mar 2009Jun 2009

Assistant Channel Manager for Arts & Entertainment

· Managed and supported the growth of 300 to 1300 Examiners

· Assisted Examiners with creating their first online article

· Conducted interviews with professional touring acts as the Denver Music Q&A Examiner

· Communicated the company’s messaging to Examiners on a daily basis

Nov 2008Feb 2009

Account Management Intern

· Conducted secondary research for competitive analysis & pr campaign

·Corresponded with local and national businesses to obtain list of marketing professionals

·Suggested ideas for upcoming strategies during brainstorming sessions

May 2008Jun 2008

Concert Promoter Intern

AEG Live

·Evaluated and posted blogs on MySpace and other social networks to reach the young adult audience to promote upcoming shows

·Assisted booking agent with office management

·Created complimentary tickets to increase awareness for future events

Jan 2008May 2008

Account Management Intern

Moxie Sozo Advertising and Graphic Design

· Researched information to create talking points for the company’s green initiative

· Developed posts for design related blog

· Created MySpace page for company to interact with community of designers resulting in a 300% increase in linked friends

Aug 2007Dec 2007

Marketing Intern

Boulder Magazine

· Wrote home and garden articles for monthly electronic newsletters

· Maintained the magazine’s dining guide

Jan 2006May 2006

Projects Assistant

ASU Hispanic Research Center

· Responsible for updating the Hispanic Research Center's website

· Scanned images intended for publication on to online network


Boulder Digital Arts

Attended classes on Podcasting, Film Production, Adobe InDesign, and Final Cut Pro

Sep 2009Nov 2009

Composed creative briefs to assist the completion of independent projectsUtilized a variety of brainstorming techniques Created multiple concepts for several different print ad campaigns

Aug 2006Dec 2008

Bachelor's Degree

University of Colorado at Boulder

Received my BS in Journalism and Mass Communication at the University of Colorado, Boulder

Related Coursework: Public Relations, Advertising, News Writing, Mass Media & Culture, Music Research

Vice President of Communications for Alpha Omicron Pi sororityMember of the advertising club

Campus Press Contributing Writer

Aug 2004May 2006

Completed several general studies and mass communication course. Served as an entertainment writer for the school's newspaper, The State PressServed as a contributing writer for the student independent newspaper, The Cellar Door


WritingConcertsMoviesTVMusicVideo GamesPop CultureTheatreTravelAdvertisingThe MediaPhotographyReadingScrapbookingFashionSoccerSwimming


Alison Sands

Angela Berardino

Leif Steiner

Published Articles


Public Relations Writing

Unpublished Articles

Social Media


Photoshop/Graphic Design
Video Production
Digital Photography
Knowledge of Associated Press Style
Social Media Networking
Web Design/Publishing
Adobe Creative Suite
Language - French