Justin Gabriel

  • Denver, Colorado

Lead Digital Strategist at Bayard Advertising


Entrepreneurial business professional experienced in combining economics, financial analysis, and web/mobile technologies that capture and leverage commercial value. Strengths include identifying and utilizing technologies that improve business performance by applying big data analytics strategies involving proprietary software development. Academic background in Economics, with demonstrated professional ability and experience in new technology development and implementation.

Work experience

Work experience
Mar 2014 - Present

Lead Digital Strategist / Project Manager

Bayard Advertising

Develop digital strategy and targeted multi-channel marketing programs for clients in order to help them build successful, long-term recruiting and hiring practices for candidates. Define key business challenges and recommend solutions in the digital space for clients. Contribute to the financial and business intelligence decisions that ensure the success of the Bayard SMART proprietary platform. Lead the Denver digital team and project manage the in-house development team. Implement innovative web technologies in accordance to the client's project requirements and digital initiatives.

Jan 2012 - Mar 2014



Founded a side venture business networking platform focused on collegiate hiring and recruiting analytics. Developed a user-based web application and launched into a private beta with 500+ user sign up. Pivoted to a post-launch private consulting business.

Dec 2011 - Jun 2012

Business Analyst


Responsible for developing and managing the business intelligence generated from selected information security systems including Data Loss Prevention (DLP), Security Information and Event Management (SIEM), Web Security Gateway and Email Security Gateway solutions for small, medium, and enterprise class clients. Worked with clients to obtain critical information regarding potential information/intellectual property theft from outside sources and potential malicious insider employee or contractor behavior. Duties were heavily focused on analyzing incident data from the systems, identification of exposure areas and trends, and provide the client with relevant and meaningful reports that target potential areas of risk and inefficiency. Coordinated with global corporations helping them identify misuse of corporate assets, broken business processes, and potential illegal activities.



BACHELORS, Economics

Colorado State University

BS in Economics with an emphasis on econometrics, economic forecasting, and statistical modeling. Minor in Political Science.

Sigma Phi Epsilon, President's Leadership Program



Business Management

Business Analysis, Business Intelligence, Econometrics, Entrepreneurship, Financial Analysis, Investment Strategies, Client Acquisition & Development

Project/Product Management

Agile, SaaS Development & Management, Product Lifecycle Management

Marketing & Advertising

Google AdWords, Google Analytics, SEM & SEO, Social Media Marketing, Multichannel Marketing, A/B testing, Programmatic Media Buying


HTML, CSS, Bootstrap, MySQL, WordPress, MVC Architecture, Ruby , PHP, JavaScript, jQuery, AngularJS, iOS development, Swift, APIs, Git, GitHub