Julie Westlund serves as the Vice President of Marketing and Development at Premier IVF in Louisville, Colorado. Westlund brings a proven track record of managing successful sales teams and experience launching new product lines to this company. At Premier IVF, Julie Westlund coordinates marketing projects, develops and promotes new product offerings, and forms successful partnerships with major players in the fertility community. She combines sales acumen with skill as an educator to improve company performance. A sales professional with over 25 years’ experience in the field, Julie Westlund has successfully trained and managed sales teams and clinical staff members in the pharmaceutical and practice management arena. As the Western Regional Sales Director for Ferring Pharmaceuticals, she oversaw the work of 11 sales representatives. Her training sessions enabled her team to consistently exceed goals and win corporate awards and honors. In 2002, Julie Westlund joined IntegraMed in Purchase, New York, as the Director of Client Services. She managed the company’s network for the Midwestern and Western regions, an area that encompassed roughly 30 states as well as Canada. At IntegraMed, she assisted new and existing clients with product implementation and educated them about products and services offered by the company. Through her efforts, she continued to develop close relationships with many in-vitro fertilization (IVF) physicians and clinics. Westlund spent eight years with IntegraMed before she accepted the position of Vice President, Sales and Marketing - Western Region at Fertility Authority. She promoted and implemented digital media services for IVF clinics. The suite of marketing tools included online services that allowed physicians to use geographic targeting to educate potential patients about their practices. In her current role at Premier IVF, Julie Westlund oversees the implementation of consumer-friendly financial products, which include 100% money-back guarantee plans for IVF patients. The Premier IVF network has clinics in Texas, Colorado, and Michigan. Westlund continues to develop new patient-friendly programs and further enhance client relationships.
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