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Academic Training

MSc in E-commerce and digital marketing

lasalle barcelona
Oct 2016July 2017

I worked on two projects:

An E-commerce plan was published for a pharmacy in Barcelona.

A digital marketing plan for a Start-Up was launched.

Bachelors in ENTREPRENEURSHIP and Business development

Instituto Tecnológico y de Estudios Superiores de Monterrey
Aug 2010May 2016
  • Studied abroad at the University of San Diego for one semester.
  • Logistic coordinator of Triple W, a student organization that plans and holds events and trips for exchange students at Tec de Monterrey.
  • Certificate in Retail Management from Tec de Monterrey.

Professional Experience

Cultural Representative Program - Merchandise

Walt Disney World
Oct 2016Aug 2017

Participated in a program implemented by Disney in the city of Orlando, Florida to create experiences for park users. Where certain competencies focused on customer service were developed.

Coordinator in Retail Certification

Instituto Tecnológico y de Estudios Superiores de Monterrey
Jan 2013May 2016

He participated as a leader in the training of students for the development of skills in the areas of Buying, Merchandise, Visual Merchandising, Supply Chain and Customer Service.

Internship in Retail

Jun 2013Jul 2013

A project was developed with four main points in relation to Retail: Beginning with the investigation of the current situation, we proceeded to analyze customer service problems with store personnel. Afterward, a new layout for the winery was created in order to improve the efficiency in transfers. In addition, a manual of visual merchandising was created for MisterTennis stores. Finally, a marketing campaign for the brand was developed in the Metropolitan Area of Guadalajara.

    Internship in Marketing and Logistics

    MVS Radio (EXA FM Culiacan)
    May 2011Jul 2011
    • I supported the logistics of Exa Concert 2011.
    • Worked in marketing and advertising of the event.


    Materialize my knowledge and skills within the organization in order to generate a significant impact on behalf of it and our users.


    Spanish : Native

    English: Professional