Internet Marketing

Dabbling with web has been a hobby for some time. Development of websites at the professional level became a gradual reality by developing my freelance website The development of for Centennial Limousine Services, Inc. was the 1st true client based effort. Below are the results:   Proficiency with basic HTML thru HTML 5 Wordpress platform proficiency Understanding of the scope of the work required to develop a website; Wordpress or otherwise Rudimentary comprehension and growing skill at search engine optimization (SEO) and social media marketing (SMM) Formation and execution of integrated social media strategies as complimentary to sales efforts and contributor to lead generation and sales funnel creation and maintenance   

Administration of the Accounting Cycle

Accounting is precision in slow-motion. Below are the sub-sets of skills honed over time.   Capture of sales transactions, either on account via invoice or by direct receipt of cash and / or the processing of credit / debit cards Aging of A/R invoices and the sending out of client / customer account statements Making follow-up collection calls documenting results and working with distressed clients / customers accts. Recording other cash receipts (ie., loan proceeds, insurance proceeds or other extraordinary events) Coding, posting and aging vendor / supplier invoices, worker expense reports and gov. obligations Review and payment of vendor / supplier bills on time and in accordance w/payment terms taking advantage of all discounts Maintainence of positive vendor relationships and records Coding and posting of credit card / line of credit purchases and charges Reconciliation of bank accounts (Cash, Credit, Brokerage, Loan, etc...) Printing and mailing of checks and / or initiation of EFT payments as needed Capture, processing and transmission of timesheet data for payroll Coding and posting of 3rd party payroll service data to the G/L on a reg. basis Record misc. electronic cash disbursements (Wire transfers, POS, debit card, ACH, Paypal, etc.) Preparation and presentation of management reports / financial statements with recommendations Establishment of budgets and spending plans reporting activity against the benchmarks Preparation of rents rolls for 3rd party obligations Record gains/losses in real estate investments and marketable securities Set-up, organize and maintain an efficient record / filling system of A/P vendor files, A/R client files, purchase orders, reconciliations of vendor bills to purchase orders and receiving slips, and all financial institution statements and their reconciliation reports 3rd party payroll processing via SurePayroll, Paychex or ADP Set-Up or modification of accounting systems from scratch Migration of firm financial data to different software cloud platforms.        


Aug 1995 - May 1996

1 year

Columbia College Chicago
  • Served as the Treasurer of the Student Councel
  • Received a Certificate of Recognition for Outstanding Achievement, 5-21-1996
Jan 1995 - May 1995

1 semester

Harold Washington College
  • Took Accounting 101 and Real Estate 101 classes part-time.
Jun 1991 - May 1992

1.5 years

Loyola University of Chicago

Testimonials and Recommendations

Background Summary

About Walt

Experienced, sales-oriented paraprofessional with over 14+ years in the Accounting industry and 7 years experience in F & B and Retail industries. Walt is an online marketer and virtual administrator (think bookkeeper, website builder, freelance business consultant) who advocates “rock solid” philosophies, strategies, tactics & tech in today's global marketplace. Currently, Walt is transitioning from a freelancer business model to that of a true business system with multiple related service offerings and teams.


  • Responsible and versatile, able to juggle multiple projects / tasks competently 
  • Strong computer / technology skills; able to learn new applications quickly
  • Self-starter with strong problem solving skills
  • Ability to transcend cultural differences and maintain a good sense of humor in any situation
  • Possesses a good attitude towards working directly with people
  • Strong communication skills - answering questions in terms that the listener can relate to
  • Strong full-charge full-cycle accounting skills with competence in many software applications
  • Strong understanding of business risk; active insurance licensee qualified for Health, Life & Annuities by the Commonwealth of Virginia


Business Objective

To help you get your life / business (and the forces supporting) organized with the proper resources in place at a fair price resulting in a performing asset with a strong positive cashflow


Oct 2011 - Present

Insurance Agent Producer Licence

Commonwealth of Virginia, Bureau of Insurance