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Matthew Gutt

Senior SEO Specialist

Summary

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Work experience

Mar 2015Present

Senior SEO Strategist

Dealer.com - Burlington, Vermont

Test

Jul 2011Mar 2015

Content / UX Strategist

Dealer.com - Burlington, Vermont
Jun 2009Jul 2011

SEO Team Lead

Dealer.com - Burlington, Vermont
  • Trained and mentored all members of the growing SEO team (15 team members)
  • Determined work assignments for individual analysts. Tracked assignments, deadlines, and other important metrics relevant to key performance indicators
  • Audited staff for quality of content, link building, and other SEO strategies employed. Created yearly performance reviews 

  • Monitored and delegated support issues involving internal and external customers

Apr 2007Jun 2009

SEO Analyst

Dealer.com - Burlington, Vermont
  • Developed a scaleable SEO service for the newly created Search Engine Marketing department
  • Created SEO content creation and on-site optimization best practices to be used by the SEO Team 
  • Researched and developed keyword list templates for all car dealership types and profit centers
  • Presented the SEO service to prospective clients helping the sales team land major dealerships
  • Trained internal sales, account management, and development teams with basic SEO knowledge

Education

Aug 2001Apr 2005

Bachelor of Science - Internet Business Management 

Champlain College - Burlington, Vermont