Dec 2008 - Present
Apr 2008 - Present
Director of Strategic Planning
Responsible for finding partnership opportunities for new and existing clients and providing strategic direction for major healthcare clients. Our agency specializes in interactive relationship marketing.
Apr 2007 - Apr 2008
Led the team responsible for client Ethicon-Endosurgery, which was the agency's largest client at the time.
Led both account and strategic planning responsibilities for the development and launch of BariatricEdge from Ethicon-Endosurgery, an effort that grew them to the agency's largest client and resulted in multiple industry awards. Performance of the program and digital executions surpassed forecast by 10x.