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Work experience

Jan 2011Aug 2012

Director of Publisher Development and Publisher Operations

Zumobi, Inc.
Mar 2010Jan 2011

Senior Director of Business Development

Hachette Filipacchi Media

Part of a team that generated a 50% increase in traffic and 25% increase in incremental revenue from e-commerce initiatives, including the launch of a co-branded on-line store with and Rue La La, where editors from ELLE would curate sales and endorse certain items on sale in the co-branded store. I also launched a partnership between ELLE and the Style Coalition, a network of bloggers that doubled ELLE's traffic in Comscore.

Sep 2007Feb 2008

Vice President Business Development


I signed deals with media companies to use the MDog mobile platform. Our clients included Forbes, The Wall Street Journal, Nielsen Business Media, Ziff-Davis and others.

Feb 2006Aug 2007

Director Business Development

Nielsen Business Media

Oversaw traffic and audience development efforts as well as launching e-commerce initiatives, and mobile initiatives for, and

Apr 2004Aug 2005

AdSense Sales Representative

Google, Inc
Jan 2003May 2004

Account Executive


Sold contextually relevant text links featured on websites in the software development and telecom sector

Jan 2002Jan 2003

Marketing Associate

Smith Barney

Cold calling to schedule follow-up calls for brokers. Compiling marketing documents. Writing some promotional copy

Jan 1992Jan 1993

Marketing Associate

New Audiences

Write promotional copy for radio and print insertion to advertise the events. Coordinate details between New Audiences and the theaters where we held the concerts.


Sep 2001May 2003

Master of Business Administration, Honors Proram

BARUCH COLLEGE, Zicklin School of Business New
Aug 1988May 1992


COLUMBIA UNIVERSITY in the City of New York
Sep 1984Jun 1988


Central High School of Philadelphia