Former newspaper reporter turned public relations writer with extensive experience in public and media relations, community relations, marketing communications and editorial communications. Founder of The Microjournalism Collective on LinkedIn. Check out my corporate blog "Air Quality News (www.iqair.com/airqualitynews)," my ghostwritten book: "Million Dollar Lips," or my work on "Extreme Makeover: Home Edition."
MANSFIELD (OHIO) NEWS
Daily, covered city schools and general assignment stories. Also wrote weekly column on the arts, major investigative series on misuses of school-textbook funding, Sunday magazine features.
THE PATERSON (N.J.) NEWS
Daily editing and layout of Page 1, Page 2 and other first-section editorial content. Designed new Page 2 news summary format. Introduced use of photo pages.
Editor, Public Relations, Communications
THE DUN & BRADSTREET CORPORATION
Moved through a series of positions including roles as editor, D&B News, staff writer, D&B Reports Magazine, public relations associate director, etc.
Assistant Vice President - Media Relations
AMERICAN SAVINGS BANK
Wrote all speeches for Mario Antoci, CEO, and directed all public relations activities including corporate social responsibility relationships with Southern Christian Leadership Conference, Mexican-American Legal Defense and Educational Foundation, etc.
COLDWELL BANKER CORPORATION
Directed all corporate communications, public and media relations and corporate social responsibility programs.
Writer and Project Manager
Wrote and directed design and production of marketing communications and promotional material for the annual conferences of CENTURY 21, Coldwell Banker and ERA real estate companies.
2001 - Present
Instructor -- Newspaper Writing and Production
IRVINE VALLEY COLLEGE
Taught college-level class on newspaper writing, editing and production techniques. Also served as faculty advisor on production of The Voice, the student newspaper of the IVC student body.
Nov 2010 - Present
Senior Communications Specialist
I serve as the corporate storyteller, writing all content for this leading manufacturer of environmental technologies. Engagement includes web content, company blogs, video scriptwriting, email marketing, product marketing and other materials and all other written and scripted communications.
Jan 2010 - Jan 2011
Editor and Publisher
Creator and Publisher of an online daily news and information source for residents and friends of Irvine, California. Also owner of twitter.com/irvinejournal, a regular source of ongoing news to almost 1,000 followers.
2006 - 2009
Manager of Communications
Brought the Nutrilite brand to life for distributors, consumers, media and regulators by creating all-new communications tools, emphasizing Nutrilite organic and sustainable farming techniques and commitment to science-based supplementation.
2003 - 2006
Special Events Manager
Played the lead events and communications role in helping SeneGence, a $10M start-up, bring its innovative line of cosmetics and fragrances to national attention.
2002 - 2006
Writing Instructor, UCI Extension
UNIVERSITY OF CALIFORNIA, IRVINE
Taught college-level classes in Public Relations and New Media, Writing Workshop for Marketers, Business Writing. (Part-Time Assignment)
2002 - 2003
Director of Communications, University Advancement
CALIFORNIA STATE UNIVERSITY, FULLERTON
Created effective university communications in support of alumni and donor relations, including designing and writing the university’s annual alumni-association membership campaign, serving as public affairs liaison, etc.
2001 - 2002
SANTIAGO CANYON COLLEGE
Served as president's speechwriter, conceived and wrote all college press releases and press liaison work, published SCC News for students, faculty, community and media.